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Fire 7 Tablet | 7" display, 16 GB, Black

Best price: £71.71
  • 7" IPS display, 16 or 32 GB of internal storage (up to 512 GB o..
  • Faster 1.3 GHz quad-core processor and 1 GB of RAM.
  • Up to 7 hours of reading, surfing the web, watching video and l..
  • Enjoy your favourite apps like BBC iPlayer, Netflix, Disney+, F..
  • Now hands free with Alexa.

Product Attributes

  • Width: 4.5 inches,
  • Height: 0.4 inches,
  • Weight: 0.7 Pounds,
  • Length: 7.6 inches

Positives

Neutrals

Negatives

43.7% 6.5% 49.8%

Senti Score  [50.2%]

All-new Fire HD 10 Tablet | 10.1" 1080p Full HD display, 32 GB, Black

Best price: £89.75 (40% off)
  • 10.1" 1080p full HD display and 32 GB of internal storage (add ..
  • Now 30% faster thanks to the 2.0 GHz octa-core processor and 2 ..
  • Up to 12 hours of reading, browsing the web, watching videos an..
  • Enjoy your favourite apps like BBC iPlayer, Netflix, Disney+, F..
  • Hands free with Alexa.

Product Attributes

  • Width: 6.3 inches,
  • Height: 0.4 inches,
  • Length: 10.3 inches

Positives

Neutrals

Negatives

57.6% 5.5% 36.9%

Senti Score  [63.1%]

* hover your mouse over a word to see more details

Fire 7 Tablet | 7" display, 16 GB, Black

excellent limited older slow honestly excellent absolutely brilliant poor socket absolutely perfect happy painfully slow better cheap great love disappointed complete waste

All-new Fire HD 10 Tablet | 10.1" 1080p Full HD display, 32 GB, Black

great excellent screen brilliant excellent product very disappointed disappointed difficult love better annoying slow outstanding lasting happy extremely frustrating replace poor quality

Compare Cons

very disappointed in both products

"very disappointed"
99.0%

pretty poor in both products

"same price and supposedly the same but pretty poor quality!"
94.6%

feel cheated in both products

"not much use then and i feel cheated"
74.8%

more expensive in both products

"can get kids you tube items and netflix etc can get a good case off ebay for £5 which does the job of the more expensive kids version"
74.8%

does n't work in both products

"only once have i managed to use my voice to open and play a title you normally have to touch it and confirm even if it only brings up 1 option in the search so the idea of controlling it from my voice from the front of the car just doesn't work"
74.8%

only problem in both products

"i've been buying the amazon fire tablets for yrs my children love them and it keeps them occupied dont think i i could be without them again they are strong and sturdy excellent for kids as they do tend to drop them the only problem i have is that i have 2 keep replacing the chargers they tend to get"
74.5%

very limited in both products

"the tablet is really just an excuse for amazon to bombard you with ads at every single moment and its usefulness is very limited"
74.4%

slight problem in both products

"i had a slight problem which an email to amazon quickly had me doing the right thing so all is now well"
74.3%

inferior product in both products

"you must know this is an inferior product"
74.2%

major problem in both products

"major problem : i have lots of micro sd cards with lots of videos etc"
73.4%

same problem in both products

"same problem despite the fact i have 2 old kindles that connect perfectly"
72.4%

only negative in both products

"my only negative having had it for a couple of weeks is that the battery life is not brilliant but is ok as i only paid £24"
72.3%

stopped working in both products

"it was very old and stopped working"
67.8%

very heavy in both products

"i also like the alexa feature as can use the tablet hands free the screen size fits nicely in the hand & isnt very heavy so taking it around in your bag pocket will be ok i also think that it is very sturdy so shouldnt break very easy time till tell though i am also looking at getting a case for it tho preferably one with a built in stand as apart from reading my books i plan on watching a few films on it while travel on the train etc"
66.3%

pretty annoying in both products

"pretty annoying but big apps so maybe this is why"
55.2%

painfully slow

"i do not use it for anything else because it is painfully slow so it is destined to spend most of it's life in a drawer"
100.0%

complete waste

"sneaky underhand and a complete waste of time as i don't play games apps which is all i seem to get ads for"
99.9%

poor socket

"as it was a fault due to poor design we thought this was a bit unfair as we noticed there was a number of reviews with people experiencing problems with the poor socket"
99.8%

extremely annoying

"this is extremely annoying!"
99.7%

hate screens

"my kids are 8 and 6 and i absolutely hate screens"
99.7%

worst thing

"the worst thing is that the internet is full of tutorials for you to do this that and the other to fix these problems whether they'll work remains to be seen why not make it work out of the box?"
99.5%

really disappointing

"really disappointing"
99.5%

really annoying

"personally i find that sort of thing really annoying"
98.8%

absolutely awful

"what really is shocking is the software the silk browser is absolutely awful"
98.6%

huge problem

"huge problem though is trying to transfer my photos from the old tablet to the new"
97.1%

occasional instruction

"battery life: barely one day with screen off and only occasional instruction to alexa to set up a timer"
96.0%

seems awful

"screen size was quite small compared to the fire tablet i bought my wife a few yrs ago and battery life seems awful so far too"
93.9%

annoying or irritating

"00 extra to have the adverts removed on the tablets otherwise the adverts can at times be annoying or irritating or perhaps feel intrusive"
93.0%

became quite stressful

"so not ideal and setting the tablet up suddenly became quite stressful!"
92.8%

biggest waste

"this tablet is one of the biggest waste of money i've ever spent!"
91.9%

major disadvantage

"there is so much to like about fire tablets but i've decided the major disadvantage outweighs the positives"
89.8%

device is horrible

"this device is horrible it actually makes me feel dirty using it"
89.1%

absolutely useless

"maps are just absolutely useless"
88.9%

quiet careless

"i do seem to buy a few fire tablets a year around black friday when they are cheap generally because the children are quiet careless and have cracked the screens and yes the fire still works !"
88.6%

appalling battery life

"appalling battery life"
88.2%

garbage return

"utter garbage return arranged samsung tab a ordered direct from samsung amazon don't deserve that sale even though it cost a little more develop a decent os and pay some taxes amazon"
88.0%

doesnt work

"its also slow and everytime i open the alexa appit doesnt work"
75.0%

locked down

"if you're looking to get a decent tablet don't get this it's highly locked down and you have to do some unofficial work around to get the play store working and even then not all apps work with it"
75.0%

feel intrusive

"00 extra to have the adverts removed on the tablets otherwise the adverts can at times be annoying or irritating or perhaps feel intrusive"
74.9%

slow internet

"setup was quick & easy but updating the software took a while possibly due mainly to my slow internet though"
74.9%

feel dirty

"this device is horrible it actually makes me feel dirty using it"
74.9%

error screen

"currently struggling with an error screen that i can’t get sorted"
74.9%

limited functionality

"even national rail app only has limited functionality"
74.9%

cluttered with

"the home screen is absolutely cluttered with in your face amazon kindle bloatware shoving advertising down your throat"
74.9%

needing cleaning

"this latest model is more susceptible to the small oily deposits left by fingers on the screen needing cleaning about twice as often as my previous fire"
74.9%

needing charging

"you get a lot for your money with this kindle if you can put up with it constantly needing charging"
74.9%

only issue

"the only issue we have is that alexa doesn't work in kids mode and the selected shut down timer software based to set screen time for kids doesn't work very well"
74.9%

terrible purchase

"terrible purchase if the kids hadn’t already been given them i’d be sending them back"
74.9%

experiencing problems

"as it was a fault due to poor design we thought this was a bit unfair as we noticed there was a number of reviews with people experiencing problems with the poor socket"
74.8%

rather slow

"it was also showing signs of old age freezing and being rather slow"
74.8%

seems slow

"but the processing speeds sliding between screens and or multi tasking seems slow and ‘laggy’"
74.8%

little laggy

"it's a little laggy but for the money you cannot go wrong"
74.8%

payment information

"the final straw was that i couldn't install a free app from the app store without entering payment information"
74.8%

pretty slow

"in terms of loading pages it's pretty slow but it's the most basic one so i wasn't expecting it to be amazing"
74.8%

constant bombardment

"the real down side is the constant bombardment with adverts but a quick right click and hit ignore get rid"
74.8%

kindle fire

"i can't give you any specs or any other details as i'm a bit past learning learning technical stuff at my age but my kindle fire 9th gen will be a constant companion for the next 8 to 10 yes as my kindle fire 2nd did the last 8 years¡"
74.8%

return return

"return return return"
74.8%

predictable texts

"very odd predictable texts too"
74.8%

pretty outdated

"it was pretty outdated so made a spontaneous purchase on the very day this new device was launched"
74.8%

snooze button

"reminders don't have snooze button if you don't hear them at set time they just move themselves into completed"
74.7%

minor gripe

"one minor gripe is that the cost of a cover is quite high"
74.7%

restricted or close

"75% of apps i've tried to download from the appstore are either restricted or close on startup"
74.7%

biggest issue

"the biggest issue though is the device volume"
74.7%

almost empty

"the sd card was almost empty as very few things got stored on it & only amazon video downloads"
74.7%

refurbished instead

"if you can stretch to £90 you may wish to get the fire hd 10 refurbished instead which is the best tablet in the fire range which normally costs £159"
74.7%

very intrusive

"amazons fire os is very intrusive and overwelming ay first if your used to android or apple os's"
74.7%

service negative

"definitely amazon can work on improvements: positives: price size 32gb customer service negative: no android and having to install google play yourself screen with lots glare and reflection no 3g or cell options screen crack easy my last one nexus 3years some minor scratch but not a single crack this one in less than 6 weeks slow processor always having amazon advertise on the main screen before you unlock autocorrect not very smart"
74.6%

drain quickly

"seems to drain quickly even when not in use"
74.6%

prevent my child

"however the auto shut off of alexa to prevent my child using the shopping app on the tab is a really big down fall"
74.6%

frustrating thing

"so easy to set up as well all my details books ect just came straight across once i logged into my amazon account the only frustrating thing is changing most off my passwords for all my other websites because with the auto fill i couldn't remember most of them!"
74.6%

dying ipad

"i bought this thinking it would be a bargain to replace my dying ipad and defunct e reader"
74.6%

very stiff

"it was a bit hard to plug in for charging the socket is very stiff but that might just have been my hands disability "
74.6%

another issue

"another issue is alexa"
74.5%

just avoid

"avoid just avoid"
74.5%

poor and limitations

"screen is poor sound is poor and limitations are a joke"
74.5%

spent ages

"spent ages trying different headphones looking at the help pages etc"
74.5%

watch crap

"my daughter uses the tablet to watch crap on youtube bbc iplayer and some of the fire kids games content"
74.5%

lagging behind

"they’re really lagging behind!"
74.5%

only fault

"only fault i would pick up on is that the chargers and charging port do tend to go the wires often need replacing when used by little hands and the charging port is often the first thing to go"
74.5%

cheap device

"i know this is a crazy cheap device and you get what you pay for but i’ve had this a few months now and it’s never held a charge for when i’d like to use it!"
74.5%

small shortcoming

"for its crazy low price you can forgive any small shortcoming which there aren't many of and be pleasantly surprised when it does more than you thought it was capable of"
74.3%

crash dialogue

"the crash dialogue gives an option to report the crash but the email is bounced back from wps in chinese"
74.3%

loses charge

"i have found that this model loses charge quickly unless in airplane mode"
74.3%

negative reviews

"i have an acer android that cost a hundred and thirty pounds and this matches that in everything in fact i find it quicker i noticed you had a few negative reviews and all i can say is what did they expect for 50 quid"
74.3%

total nightmare

"this thing is a total nightmare i can't install any apps or even access my google account on to it"
74.3%

single crack

"definitely amazon can work on improvements: positives: price size 32gb customer service negative: no android and having to install google play yourself screen with lots glare and reflection no 3g or cell options screen crack easy my last one nexus 3years some minor scratch but not a single crack this one in less than 6 weeks slow processor always having amazon advertise on the main screen before you unlock autocorrect not very smart"
74.2%

same error

"even brand new cards just opened and used get the same error"
74.2%

products fault

"obviously you should restrict how much your kids are on the devices but that's not the products fault"
74.1%

feels slow

"it feels slow using all the apps i have installed so far"
74.1%

draining literally

"the battery life is draining literally it doesn't last the day yet i don't use it for movies games or youtube but the battery goes down rapidly compared to every other tablet i've used"
74.0%

crazy low price

"for its crazy low price you can forgive any small shortcoming which there aren't many of and be pleasantly surprised when it does more than you thought it was capable of"
73.7%

just plain

"that's just plain crazy"
73.7%

very restricted

"the amazon app store is very restricted and doesn't contain many of the great apps you might want to put on your tablet"
73.6%

childish tricks

"hidden in tiny print was that the book order had to be over £30 so i didn't get the chance to buy 2 books to get to over £30 i hate childish tricks like that"
73.4%

slightly annoying

"the amazon adverts on the start up screen are slightly annoying although you can get rid of them but it will cost you a tenner unless you're really it savvy"
73.1%

little assistance

"very little assistance from customer service my son is still waiting for a kindle that actually works"
73.0%

mucking around

"after mucking around with the settings and downloading some software and throwing it across the sofa and waiting for ages for it to make a wifi connection and getting used to dabbing the single pixel on the screen that has part of the button that i want to press and hunching over it with my glasses on like an old technophobic person i can honestly say that it's much easier to just take a laptop"
72.9%

over priced

"the screen resolution etc is great but the lack of memory is already a problem and i feel pressured to use one of amazon's sd cards which are over priced !"
72.7%

fire doesnt

"a shame really as this fire doesnt seem to be good at much"
72.1%

little trouble

"can’t really condemn it as so far had little trouble with"
71.7%

poor sound

"screen is poor sound is poor and limitations are a joke"
71.6%

known issue

"i would be interested for amazon to contact me directly about this as to whether this is a known issue or i actually have a faulty tablet"
71.6%

just an excuse

"the tablet is really just an excuse for amazon to bombard you with ads at every single moment and its usefulness is very limited"
71.4%

blocked them

"amazon must know that there are hacks out there to remove the ads and also to allow you to install google play to gain access to a myriad of apps that you can’t get on the fire because amazon have blocked them"
71.4%

slightly narrower

"the actual fire is slightly narrower than the previous one so it makes holding it a little easier"
71.1%

slower charging

"the charging is done by a micro usb port which means slower charging than a usb type c therefore be prepared to keep in on charge for couple to top up the battery i knew whether 32 or 16 gb neither is enough for my need so opted for a 16gb and purchased a micro sd at the same time easy to insert and install"
71.1%

hardly surprising

"the device is also un ashamedly an advertising front window for amazon although hardly surprising"
71.0%

basically unuseable

"it fails to focus on anything so the photographs are blurry and basically unuseable"
71.0%

incorrect response

"i had asked the question and was given an incorrect response from a purchaser"
71.0%

least expected

"i had a lot of problems at first with the kindle doing very odd things like randomly jumping to facebook messenger when least expected"
71.0%

ipad galaxytab

"if they toned down the advertisig i'd give a 5 but it doesn't pretend to be a surface ipad galaxytab!"
70.5%

lags and freezes

"the screen is a fingerprint magnet and even though this is the new fast model it still lags and freezes"
70.4%

petty spat

"maybe that's fine if amazon are having some kind of petty spat with google but keep it to yourselves it's embarrassing there are lots of 3rd party apps caught in the crossfire here!"
70.4%

stop working

"hardly used is 2 weeks and stop working doesn’t charge"
70.3%

another problem

"another problem is that the fire seems to need re charging very quickly and i am concerned that if i take it fully charged to the poolside when on holiday it will not last the normal sun bathing day before needing to be re charged"
70.2%

very basic

"i was expecting something very basic"
69.9%

shoving advertising

"the home screen is absolutely cluttered with in your face amazon kindle bloatware shoving advertising down your throat"
69.9%

no account and scary

"no good if giving to children or adults with no account and scary if you think they’ll get access to spend your money via the account link"
69.8%

ipad 3 apple

"my existing tablet an ipad 3 apple have now deemed obsolete and no longer support"
69.8%

prime low price

"the pad is not a patch on apple i wish i hadn't been tempted by the prime low price"
69.4%

feels manipulative

"ads playing on my device outside of apps feels manipulative"
69.1%

little gadget

"this little gadget does so much and i’m absolutely thrilled with it!"
69.1%

obsolete version

"the os is also forked from an obsolete version of android and well below the minimum api level that developers need to target"
69.0%

seemed so slow

"my other fire was only 5gb and i had run out of space and everything seemed so slow"
68.9%

much protection

"have to say not much protection around tablet in it's box and the delivery box was damaged"
68.9%

constant adverts

"* constant adverts for apps on the lock screen adult profiles * cannot setup additional adult users without them having their own amazon account i share an account with my wife we want separate profiles under one account "
68.8%

cheap backup

"i use my iphone for everything so this is really just a cheap backup for travelling & if it gets lost or stolen it’s not the end of the world"
68.7%

complete rubbish

"i purchased this for my 6 year old daughter wish i had known before purchasing but fire tablets are complete rubbish: * no play store without a simple but annoying hack "
68.6%

seem a bit laggy

"only issues are it can seem a bit laggy here and there and screen quality in terms of pixels is good but not the best"
68.4%

unsure about

"audiobooks so i can now use amazon audiable great stuff no mre ripping from cd to mp3 player pay download and listen well simple the only thing iam unsure about at rhe moment is rhe battery life especialy for watching films but i have to say on a first use well impressed the sale price made it an"
68.3%

bombard their users

"i understand amazon wants to make money they are a business but they can at least not bombard their users with ads after they bought a product from them"
68.3%

wrong character

"yes the screen is a little sluggish and it’s very easy to hit the wrong character on the keyboard but these things are minor"
68.2%

faulty tablet

"i would be interested for amazon to contact me directly about this as to whether this is a known issue or i actually have a faulty tablet"
68.0%

payment details

"also its pathetic that my amazon account along with all payment details are easily available on the tablets!"
68.0%

blocking the speaker

"note the speaker position has moved on this model i keep having to change the way i hold it so that i don't keep blocking the speaker with my palm or fingers"
67.8%

another small point

"another small point is that it advertises books on the lock screen"
67.7%

done poorly

"the device is also as expected heavily geared towards amazon stuff which is fine but their interface is just slapped over googles android system and it’s done poorly just give us an android device?"
67.6%

it's too small

"but for me it's too small"
67.5%

does not feel fair

"and having unknowingly opted in to this does not feel fair"
67.3%

remove the shopping

"un able to put password on this or remove the shopping app"
67.2%

destroy the wall

"i thought to smash it to the wall but it won't worth to destroy the wall"
67.1%

annoyed with this

"i was a bit annoyed with this as i had checked before i bought the fire 7 on the amazon website that the app was available and it was however it turns out not to be compatible with the fire 7"
67.1%

unwanted button presses

"finally half the time it misses off the first letter of the work you're typing perhaps to avoid unwanted button presses but really?"
67.1%

logged in they

"once logged in they could resume where they left off on their now redundant kindle"
67.1%

refuses your choice

"and when you try to change the setting it refuses your choice"
67.0%

have n't used it since

"i used the camera to take 1 snap and haven’t used it since"
66.7%

restrictive indeed

"very restrictive indeed"
66.7%

no real customisation

"no real customisation no real killer app even the synchronisation to your amazon stuff is a bit"
66.6%

poor work amazon

"poor work amazon really not upto your usual standards"
66.6%

main gripes

"my main gripes: 1"
66.4%

struggling somewhat

"no doubt i shall get used to it but at present i am still struggling somewhat"
66.4%

having trouble

"i’m also having trouble loading music from my computer although i’m still trying"
66.2%

disappointed by this

"yes it's cheap but i was really disappointed by this"
66.1%

limiting especially

"very limiting especially with child profiles it's crazy that there is no way to allow prime video access on the child profiles"
66.0%

sending it back

"at one point i was considering sending it back because it would not move away from the internet screen and it was saying i needed a internet connect which was no good when you are away on holiday"
66.0%

special beware

"the music player is good but without taking up a monthly payment for millions of songs i have to load my songs on a micro sd card bought special beware you get the right one or it won’t work right"
65.8%

restriction passwords

"ability to lock out elements for kids and set restriction passwords is excellent too"
65.7%

small a screen

"although i use a bigger tablet normally i don’t find it too small a screen with this 7” one"
65.5%

kindle fires

"i can charge both kindle fires at the same time use the old one when a recharge is required"
65.4%

with just the amazon

"if the screen quality was there and it didn’t lag with just the amazon apps it would be a solid 5"
65.4%

does n't recognise them

"they do not recognise it and it doesn't recognise them"
65.4%

n't very good

"i brought this to replace my old kindle hdx 7" as the battery life wasn't very good any more however the new fire has a terrible battery life it's about the same as my five year old hdx"
65.4%

missed a trick here

"the only saving graces are the expandable memory and the camera such a shame as amazon have a missed a trick here"
65.4%

restrict ` screen time

"* can restrict 'screen time' or set time limits on apps as a whole but can't set unlimited access to specific educational apps etc"
65.3%

damaged so i returned

"i found it hard for the charger lead to fit in the fire tablet was afraid to force in case it damaged so i returned it"
65.3%

cover is padded

"my wife's sage ones cover is padded"
65.3%

bitterly disappointed

"the first time i have bought a fire tablet and almost immediately after using it for the first time i was bitterly disappointed"
65.3%

useless paper weight

"to sum it up unless your near a charge point when you need to use it it’s a useless paper weight"
65.3%

upside down

"when i play games it auto rotates so that it is upside down"
65.1%

limited number

"no access to items already bought from the 'play store' and a limited number of apps compared to play"
64.9%

also very slow

"this particular version is also very slow"
64.8%

disappointed with this

"i'm hugely disappointed with this"
64.8%

clunky for reading books

"then on xmas day when we looked at it properly it is hugely clunky for reading books"
64.8%

remove adverts

"samsung tablets are easier to use and don't make you pay extra to remove adverts but you pay more for it to begin with"
64.7%

unless you 're really

"the amazon adverts on the start up screen are slightly annoying although you can get rid of them but it will cost you a tenner unless you're really it savvy"
64.7%

gave up the ghost

"this is my second kindle fire 7 my first kindle fire second generation has served me so well for many years and still works as well as the first day i got it but the charging port gave up the ghost "
64.7%

locked in to the screen

"special price as the tablet has ads locked in to the screen when you power up"
64.7%

removed on the tablets

"00 extra to have the adverts removed on the tablets otherwise the adverts can at times be annoying or irritating or perhaps feel intrusive"
64.7%

slow processor

"definitely amazon can work on improvements: positives: price size 32gb customer service negative: no android and having to install google play yourself screen with lots glare and reflection no 3g or cell options screen crack easy my last one nexus 3years some minor scratch but not a single crack this one in less than 6 weeks slow processor always having amazon advertise on the main screen before you unlock autocorrect not very smart"
64.5%

return service

"i have held on to three broken devices should amazon eventually offer a repair or return service"
64.5%

blocked launcherhijack

"after further research i discovered that fire blocked launcherhijack app!"
64.5%

headaches less frequently

"i use it all the time not just at night and i have noticed i have headaches less frequently"
64.4%

disappointed with

"so i thought i'd get the new 20019 edition not disappointed with it in any way"
64.1%

leaves no space

"this leaves no space to see the content of the page"
64.1%

terrible text

"got to say the sharpness of the text is terrible text is blurry"
64.0%

rather tightly

"5 stars for the rather tightly asked questions above"
63.9%

hardly used

"hardly used is 2 weeks and stop working doesn’t charge"
63.9%

third fire

"this is my third fire tablet the last one was a 5th generation with an sd card"
63.8%

regret my purchase

"it is cheap in fairness but i definitely regret my purchase"
63.6%

seems very poor

"also the battery life seems very poor"
63.6%

waste of time and money

"waste of time and money"
63.5%

laggy and games

"navigation is a bit laggy and games would need to be limited to the most basic"
63.5%

insult alexa

"once you're in the amazon fire you have to buy amazon and forget trying to talk to alexa unless you have a london or midwestern american accent the only good thing is you can insult alexa in a scottish accent and she'll thank you for the compliment in the end i just got my android tablet fixed"
63.5%

explained more clearly

"linking to the wi fi could have been explained more clearly"
63.3%

no help whatsoever

"got the new one a day after promised delivery date and proceeded to install my apps i like ebay but the new kindle doesn't support the app is this rivalry between amazon & ebay apparently amazon haven't updated the ebay app since 2018 time they got this sorted as amazon customer service were no help whatsoever with this problem"
63.3%

advertising and junk

"so all the advertising and junk you don't need is right there and you can't remove it"
63.3%

apple i wish

"the pad is not a patch on apple i wish i hadn't been tempted by the prime low price"
62.9%

been unlucky

"i may have been unlucky and had a duff one who knows but it’s a bit late to send it back now"
62.9%

chinese sort

"i am a bit disappointed in the fire 7 i bought this to replace another tablet that i have i thought that i would be able to singapore that i already had but this isn't the case i'm also have half of problems with the docs as it keeps sending me messages in what looks like chinese sort it out amazon or"
62.9%

more functional

"if you want something more functional than an e shopping device and a slow internet browse look past this marketing ploy and get something else"
62.9%

disposable to an extent

"for me at £35 even at £50 it's disposable to an extent"
62.7%

useless for the fire

"contacted amazon who gave advice which was totally useless for the fire 7 i bought"
62.7%

simple but annoying

"i purchased this for my 6 year old daughter wish i had known before purchasing but fire tablets are complete rubbish: * no play store without a simple but annoying hack "
62.5%

regret purchase

"regret purchase"
62.5%

kids fire subscription

"also having 1 year kids fire subscription for free is a bonus"
62.5%

adverts scam

"the major reason i wrote this review is due to the adverts scam"
62.4%

child profiles

"very limiting especially with child profiles it's crazy that there is no way to allow prime video access on the child profiles"
62.2%

poor battery life

"* poor battery life i restricted my daughter to 30 minutes per day but the battery was always dead after 1"
62.0%

no such luck

"no such luck"
61.8%

does n't view correctly

"facebook doesn't view correctly neither does bbc news or any for that matter"
61.7%

buying especially

"definitely worth buying especially if you want to go away and not take a super expensive tablet or equipment with you for poolside reading or the like"
61.7%

responding tablet

"not the fastest responding tablet compared to an ipad or iphone but at that price i’m not complaining"
61.5%

technologically savvy

"my mum is nearly 85 years old and not technologically savvy"
61.5%

does n't even

"doesn’t even have chrome!"
61.5%

slow sluggish

"it's a little slow sluggish and display isn't that great the text nowhere near as crisp as my ipad but hey it only cost 30 quid"
61.3%

breaks even

"also if it breaks even by accident"
61.2%

very poor tablet

"i don’t find it easy to use it doesn’t swipe as quickly or easily as the ipad and in my opinion is generally a very poor tablet"
61.2%

deemed obsolete

"my existing tablet an ipad 3 apple have now deemed obsolete and no longer support"
61.2%

does n't charge

"hardly used is 2 weeks and stop working doesn’t charge"
61.0%

just too slow

"if you want a tablet for the internet then don't buy this it's just too slow and freezes"
61.0%

no decent youtube

"not many good apps on the store forced ads on lock screen unless you pay to get rid of them no decent youtube app as it is just a glorified web browser version that doesn't even keep the screen awake during videos"
60.9%

huge issue

"this junk cannot be uninstalled or even hidden so someone like my mum would have a huge issue with it"
60.8%

little quibbles

"two little quibbles are"
60.7%

severe limitation

"this new model is buggy i quite often can't download content there is severe limitation on compatible apps more so than the old version "
60.6%

would n't recommend

"overall due to these issues i am not very happy with this tablet and wouldn't recommend"
60.5%

seems to stutter

"when i watch video however it seems to stutter whilst playing back the video on internal memory like it hasn’t got the processing power to cope with it"
60.5%

inferior to and ipad

"yes the graphics and battery life is way inferior to and ipad but let’s be realistic here it cost £50 as opposed to £400 for an ipad you get what you pay for and as far as value for money goes you can’t knock it"
60.4%

forced ads from turn

"awful set up experience forced ads from turn on tries to trick you into signing for subscriptions"
60.4%

then it stopped

"this worked for several minutes and then it stopped"
60.2%

already very

"its loaded with adverts and pre installed apps that clog up its already very low memory"
60.1%

little sluggish

"yes the screen is a little sluggish and it’s very easy to hit the wrong character on the keyboard but these things are minor"
60.1%

lots of sites

"however it begins to lose points for the following reasons: battery life could and should be better thankfully there are lots of sites on the web that help you go under the bonnet and show you what to shut down to minimise power drain"
60.1%

storage messages

"new kindle fire was purchased because the old one was plagued by the low storage messages it was only 8gb but had a 64gb sd card in it"
59.9%

worry about them

"i have parent control on all of these so i have not to got worry about them buying games or entering sites which are age restrictioned"
59.7%

virus programmes

"'free' stuff is usually limited and not much use for example anti virus programmes "
59.7%

simply unacceptable

"finally the battery is simply unacceptable with light use it goes from full charge at the start of the day to dead by the afternoon"
59.5%

negative comments

"if i were to make any negative comments it would be the adverts special offers which keep coming up and are annoying but i think reduce the price by £10 or so and the fact that you have to pay almost the same price again to get a decent cover case"
59.4%

constant load

"the version comes with a constant load of ads for products on amazon sleep screen and in other places too"
59.4%

poor about 2 hours

"the battery life is poor about 2 hours not helped by having to have audio permanently on loud due to lack of any bluetooth connection "
59.3%

power drain

"however it begins to lose points for the following reasons: battery life could and should be better thankfully there are lots of sites on the web that help you go under the bonnet and show you what to shut down to minimise power drain"
59.2%

tiring on the hands

"the tablet is a bit tiring on the hands after a bit"
58.9%

already a problem

"the screen resolution etc is great but the lack of memory is already a problem and i feel pressured to use one of amazon's sd cards which are over priced !"
58.8%

text to no avail

"have tried in settings to sharpen up the text to no avail"
58.8%

more complicated

"i'm finding it more complicated than my previous fire 7hdx"
58.5%

makes no sense

"this makes no sense and is infuriating"
58.4%

unsupported plug

"then i tried prime video: it won't work either on my very up to date mac nor on fire 7: "unsupported plug in" wtf?"
58.4%

nothing major

"we've had no problems with it occasionally it can be a little slow to react but nothing major i'm pleased with it"
58.4%

like a downgrade

"was hoping that this newer version would be like an upgrade but it felt more like a downgrade"
58.3%

previous fire 7hdx

"i'm finding it more complicated than my previous fire 7hdx"
58.3%

find it useless

"i find it useless"
58.2%

plugged in speaker

"the fire 7 does have "alexa" although i can only seem to get it to work if i hold the home key and every time i have asked alexa a question one of my echo dots has replied with the answer so this maybe because it redirects to the nearest plugged in speaker i don't really know"
58.1%

still so limited

"just a pity battery life in all such devices is still so limited"
57.8%

gets so messy minutes

"the screen gets so messy minutes after the packaging is removed and is very difficult to clean"
57.8%

marketing ploy

"if you want something more functional than an e shopping device and a slow internet browse look past this marketing ploy and get something else"
57.6%

n't have them

"no longer are we getting hounded to download iphone apps and either pay for them or tell the kids why they can't have them"
57.6%

broken devices

"i have held on to three broken devices should amazon eventually offer a repair or return service"
57.5%

lost without

"i would be lost without it!"
57.4%

cracked screen

"i upgraded an old kindle fire because of a cracked screen"
57.4%

completely dead

"completely dead"
57.4%

slow and the case

"my existing 7" kindle was beginning to run slow and the case was damaged but more importantly no longer held acceptable battery life"
57.4%

the time not just

"i use it all the time not just at night and i have noticed i have headaches less frequently"
57.3%

that's missing

"the only thing that's missing is google play but as it had amazon own os and amazon store it's which has almost every app it's not very needed "
57.3%

slower in operation

"the new one is slower in operation the battery life is significantly shorter and the keyboard is terrible to use!"
57.2%

headache tablets footnote

"pass the headache tablets footnote: after some days i was told that it needs bt hub smart set up disabling which bt will do for you"
57.1%

what's worse

"what's worse is i haven't got kids!"
56.9%

quite limited

"it's quite limited the application options you have to register a credit debit card in order to i stall applications you can easily buy spend money on some useless or unwanted app if you're not paying attention the battery is getting drained quite easily even with wifi there are screensaver adverts which if you want to deactivate you have to pay £10"
56.9%

pity battery life

"just a pity battery life in all such devices is still so limited"
56.8%

stop being distracted

"also when i put it on charge and switch off it keeps switching itself back on again so i have to turn it face down to stop being distracted"
56.8%

not been addressed

"i am surprised that as this tablet is the new release that this issue has not been addressed"
56.7%

photographs are blurry

"it fails to focus on anything so the photographs are blurry and basically unuseable"
56.4%

alarm clock

"its even about as good an alarm clock as you can find"
56.2%

modify the software

"that was a right palavour i can tell you downloading various files to modify the software"
56.1%

does not hit the mark

"i consider myself to be pretty tech savvy especially with android and amazon devices but this tablet is far from user friendly and really does not hit the mark"
56.0%

that it was not working

"i was really disappointed to find that it was not working"
55.9%

there are issues

"while the tablet is good there are issues"
55.9%

it's a bit underpowered

"for using it as a media consuming gaming tablet it's a bit underpowered"
55.6%

educational games ebooks

"youtube gmail netlfic bbc iplayer roblox educational games ebooks all sorts endless fun!"
55.6%

popping up randomly

"next alexa keeps popping up randomly and the only way to get rid of it is to reboot the device"
55.5%

disable this

"when i logged in to my account to disable this i was charged £10"
55.4%

waiting for ages

"after mucking around with the settings and downloading some software and throwing it across the sofa and waiting for ages for it to make a wifi connection and getting used to dabbing the single pixel on the screen that has part of the button that i want to press and hunching over it with my glasses on like an old technophobic person i can honestly say that it's much easier to just take a laptop"
55.4%

have this problem

"hopefully this new one will not have this problem"
55.3%

from clumsy kids

"i bought rubber cases for the fires to protect them from clumsy kids & have had no issues with cracked screens or anything like that"
55.2%

long journeys

"i bought this as a cheap tablet with a headrest holder so my daughter could watch films on long journeys"
55.2%

unable to print documents

"another annoyance is that i am unable to print documents etc"
55.2%

defunct e reader

"i bought this thinking it would be a bargain to replace my dying ipad and defunct e reader"
55.2%

they replaced

"first one just stopped working but was within guarantee so they replaced it"
55.2%

it's not ideal

"turning up the brightness helps but it's not ideal"
55.2%
...

very disappointed in both products

"but i am very disappointed that it will not allow me to load an ebay app"
98.7%

very heavy in both products

"this tablet is very heavy indeed"
91.7%

feel cheated in both products

"wish i had waited a couple of days and saved myself £40 00 it is a good item and glad i got it but sad that i do feel cheated having missed the better offer by a couple of day been told by amazon that it cannot be used with a monitor which is the main reason i bought the thing am going to thr extra expence"
74.9%

very limited in both products

"so really it has very limited value as a freebee"
74.9%

pretty annoying in both products

"the adds are pretty annoying too i paid £10"
74.8%

more expensive in both products

"i understand some folk might need from their tablet to do more and that’s why they opt for the more expensive options but most will only use it as i do "
74.7%

inferior product in both products

"all in all this is an inferior product compared to samsung tab of similar size"
74.3%

pretty poor in both products

"also the speaker is pretty poor in show mode"
74.1%

does n't work in both products

"amazon have also removed adobe acrobat reader app so the convert to pdf for printing doesn't work and it's also not possible to view pdf documents"
72.9%

stopped working in both products

"had it a month and having issues already bbc sounds app has stopped working and also netflix app has just stopped working amazon and netflix have no dea why so if these apps are not going to work it's useless and will be going back for an android device i think it's a problem with the amazon apps as the same apps work fine on everything else in the house"
72.5%

major problem in both products

"amazon is too controlling with this tablet a major problem with the digital world these days i feel like i am in prison"
72.3%

only negative in both products

"the only negative it the camera which for me i never use anyway"
71.4%

slight problem in both products

"other than this slight problem the screen is rather good"
69.9%

same problem in both products

"i checked online and loads of people had the same problem!"
69.9%

other problem in both products

"the other problem with the samsung was that it came loaded with loads of software that i didn't want or use but you could not uninstall them the fire does not come with all that unnecessary rubbish so more storage space"
69.1%

only problem in both products

"the only problem i had was when it came to downloading apps it didn't have the exact same ones as i used on previous tablets e"
68.4%

other issue in both products

"as for the other issue regarding goggle apps actually you can slot this on you just have to be a bit savvy"
66.6%

extremely frustrating

"well love the kindle fire but nearly sent it back as thought it was faulty screen kept locking so searched online and it turns out this is a known fault with magnetised cases and is extremely frustrating when watching something you move and the tablet screen locks for no reason this needs fixed amazon"
98.5%

poor quality

"photos are poor quality"
98.5%

horrible waste

"a horrible waste of valuable time"
98.0%

very dissapointed

"very dissapointed"
97.9%

rocket to mars

"i guess bezos needs more money to buy cup holders for his rocket to mars"
97.2%

took forever

"it was utterly soul destroying and took forever to do!"
96.8%

leaves a bad taste

"00 now even further reduced leaves a bad taste to be honest"
96.8%

absolute garbage

"absolute garbage"
96.6%

very very twitchy

"and it's very very twitchy"
93.3%

beware this

"beware this is not a tablet!"
93.2%

very delayed

"the notificationa on email facebook and messenger apps are very delayed or it doesn't notify you at all"
92.8%

incredibly annoying

"there is no ebay application which is incredibly annoying"
91.1%

skip them altogether

"i'd therefore prefer just a selfie skype camera instead of two cameras or even skip them altogether in favour of more ram maybe?"
88.7%

very frustrating

"it was very frustrating"
88.7%

heavy and chunky

"i found the tablet to be quite heavy and chunky with average screen resolution"
74.9%

refurbished items

"amazon has replaced my hd10 but sent a used refurbished product without informing me beforehand apparently they only issue refurbished items as a replacement "
74.9%

seems ridiculous

"one slight naff aspect though is it doesn't have a gps sensor which in this day and age seems ridiculous"
74.9%

loses two stars

"the reason it loses two stars for me is that it is configured to drive you ever back to amazon to buy more stuff"
74.9%

refurbished product

"amazon has replaced my hd10 but sent a used refurbished product without informing me beforehand apparently they only issue refurbished items as a replacement "
74.9%

major gripe

"the major gripe i had was when i tried to transfer my music it said card was offline!"
74.9%

ugly beast

"it's an ugly beast with thick bezels"
74.8%

entirely useless

"entirely useless"
74.8%

skinned version

"i understood before the purchase i was going to get a skinned version of android and not anything close to vanilla"
74.8%

more sluggish

"it is more sluggish and generally it doesn't seem as good as the earlier models"
74.8%

virtually useless

"but the biggest problem is that i can't connect it to my windows 10 computer to access and download files rendering it virtually useless for what i need considering sending it back"
74.8%

rather irritating

"i await the solution because it is rather irritating"
74.8%

security risk

"i think this poses a huge security risk how do i know that any of these 'minor independent' app developers can be trusted on my network?"
74.8%

just randomly

"some of the apps i've downloaded just randomly "exit" while in the middle of a game 8 ball pool it's done this about 10 times already i've only had the tablet for 4 days"
74.8%

silly niggles

"a 5 star product spoilt by 2 silly niggles hence my 4 star rating"
74.8%

worse than pants

"the camera is worse than pants but i didn't buy it for that i bought it to take on holiday where i will be mainly using amazon prime and the reading and audible apps"
74.8%

failing chromebook

"the old kindle maybe 4 years old was quite slow on the internet but this one is good enough for browsing and shopping that i have no plans to replace my failing chromebook"
74.7%

pretty restricted

"the one thing that stops it getting full marks is the lack of google play store which means i can't download all the apps i want the amazon app store is still pretty restricted compared to google play and apple app stores "
74.7%

very difficult

"very difficult the settings such as microphone for alexa"
74.7%

quite badly

"i received my fire hd 10 kindle as a christmas gift having dropped my ipad i damaged it quite badly & i didn’t want to pay the large sum of money to replace or fix so i asked santa for a kindle & he delivered 😬😬 i mostly use my kindle for streaming watching netflix reading books and web browsing shopping!"
74.7%

very small complaint

"always had kindle fires this one is slightly better than my old 10inch faster at loading and feels good my only complaint and its only small one is sometimes can be hard to watch things if its bright or sunny but that's very small complaint"
74.7%

watered down

"if you're a bit tech savvy or know someone who is then you can easily install google play on it which opens up a million and one great apps and not the watered down rubbish amazon have to offer google maps for instance "
74.7%

pretty difficult

"even without 'special offers' all things amazon can be pretty difficult to swallow"
74.7%

buyers beware

"buyers beware"
74.7%

serious lag issue

"for example youtube has a serious lag issue with wireless headphones but prime and netflix are fine"
74.7%

totally useless

"totally useless"
74.6%

folders bad news

"good news you can create folders bad news if there a fire software update it resets the screen so once again all your apps are not in folders but all over the screen"
74.6%

hardly essential

"the 2mp cameras are ok functional but hardly essential"
74.6%

very low price

"i was disappointed with the picture and sound after changing from an ipad but the ipad is a premium product at a high price where as the fire hd is good for a very low price"
74.6%

apparently limited

"there is apparently limited casting of amazon film content but i haven't found that yet"
74.6%

blocking point

"unfortunately a lot of apps of the play store are not accessible which is not a blocking point if you just wish to watch netflix and use the amazon apps which are working perfectly well but some third party apps are thus unavailable i'm thinking about ultimate guitar for instance for which only copies of the original app are available "
74.5%

feels so weak

"unfortunately you have to put a case on it as feels so weak once you put a case on it it becomes massively heavier!"
74.5%

irritating and contacted

"i find them irritating and contacted amazon for advice on how to remove this feature"
74.5%

not very good

"also the battery life is not very good"
74.5%

annoying adverts

"if you buy this tablet all you are doing is buying amazon's annoying adverts that is just everywhere"
74.5%

restricted apps

"i hated the ads and the restricted apps so i spent all afternoon into the evening when it arrived trying to load google chrome and play store and then removing the ads"
74.5%

no doubt amazon

"no doubt amazon will be spouting 'greta' nonsense why don't they practice what they preach?"
74.4%

little buggy

"sometimes it’s a little glitchy but amazons software has always been a little buggy but it’s only because i’m a bit quick when switching apps etc so it could be my fault too quick for the gadget"
74.4%

teething problems

"waited a few weeks to see if this was teething problems but it seems that i may have a faulty one so into customer service then"
74.4%

annoying reorganising

"the amazon interface can be a little annoying reorganising and not letting you remove apps from the home screen is frustrating when you are used to the flexibility of a proper android launcher but this can be forgiven for the price"
74.4%

known fault

"well love the kindle fire but nearly sent it back as thought it was faulty screen kept locking so searched online and it turns out this is a known fault with magnetised cases and is extremely frustrating when watching something you move and the tablet screen locks for no reason this needs fixed amazon"
74.3%

annoying thing

"only annoying thing is there is no youtube kids"
74.3%

unnecessary rubbish

"the other problem with the samsung was that it came loaded with loads of software that i didn't want or use but you could not uninstall them the fire does not come with all that unnecessary rubbish so more storage space"
74.2%

poorly judged

"compared to other android tablets the fire hd is a very nice machine that is hamstrung by a restrictive and poorly judged operating system"
74.1%

streaming sites

"i use the tablet mainly on streaming sites and i have had absolutely no buffering or stuttering problems"
74.1%

difficult to navigate

"i was wary about purchasing this as i had one of the original kindle fire tablets years ago that was as glitchy as hell and difficult to navigate"
74.1%

never happened

"i requested to get the call and never happened"
74.1%

nasty sound

"then on top of that it began making a nasty sound all the time like a radio being tuned in"
74.0%

little big laggy

"if you multitask on it you will find it a little big laggy"
74.0%

drains the battery

"charges quickly and even using power biographies only drains the battery down to just under 50% in a day"
74.0%

annoying feature

"the only way to remove this annoying feature is to return to your amazon account on line and navigate to 'manage your content and devices' paying back £10 to amazon for the privilege but worth doing in my opinion for your sanity!"
74.0%

will randomly

"will download a few to check if it repeatedly happens but don't think i can trust a device that will randomly remove all of my content leaving me with nothing to read when offline"
73.9%

stuttering problems

"i use the tablet mainly on streaming sites and i have had absolutely no buffering or stuttering problems"
73.8%

little niggle

"the only little niggle at the moment is an icon about emails that will not disappear"
73.7%

same issue

"had the same issue with the 7" tablet"
73.7%

without instructions

"without instructions it's a bit trial and error and i suppose i' m not using its full potential"
73.6%

never ends well

"forcing something upon someone never ends well"
73.6%

been warned

"you have been warned!"
73.3%

causes issues

"also the usual bugbear of having to use amazon app store rather than google play because amazon and google can't play well together which causes issues if you use services from both companies but there are work arounds if needed"
73.2%

port issues

"i recently upgraded our 2017 fire hd tablets to this newer 2019 version due to the dreaded faulty charging port issues"
73.2%

incredibly restrictive

"but when you get down to the fine detail it is incredibly restrictive and just another front for the online shop"
73.2%

didnt succeed

"i didnt succeed"
73.1%

short sighted

"also i have to add as i've seen somebody moaning it doesn't have bluetooth it does it's right there in connected devices right where you usually find it i can only summise the reviewer must be short sighted or a bit dim to leave 1 star reviews moaning about things being missing that are there in plain sight"
73.1%

forcing something

"forcing something upon someone never ends well"
73.1%

macular degeneration

"she suffers from macular degeneration and finds it almost impossible to read a book with normal sized print"
73.0%

return initiated

"return initiated"
73.0%

with advertising

"i already bought the tablet and really don't like being bombarded with advertising to buy more things when i just want to surf the net"
72.4%

screwed down

"generally the the specs aren't too bad for the price but when you factor in how much the operating system is screwed down in amazon's favour then i find the price too expensive"
72.1%

floppy disks

"please don't groan i have been computing since the zx and the time when ms powerpoint came on 5 floppy disks!"
72.1%

days sixthly

"fifthly downloading previously bought books took days sixthly now all concentrate here the killer amazon will not allow you to download books from other websites so be warned they are making so you only buy amazon products surly this is illegal?"
72.1%

lacks definition

"it’s a nice attempt at a cheaper ipad but watching a movie and looking at photos the screen lacks definition"
72.0%

year warranty

"the first one stopped charging within the one year warranty and amazon replaced it"
72.0%

cracked already

"only a 4 for the screen as my 4 yr old dropped the tablet and the screen has cracked already"
71.7%

outta stock

"wanted to give my daughter the new kids fire 10 hd tablet on christmas but it was outta stock until mid february so went with fire hd 10 "
71.4%

same cutouts

"hard to find a case for the 9th generation though but a 7th generation case may well have all the bits in the same cutouts as the 9th generation"
71.2%

unreasonable restrictions

"however through on line research i found helpful instructions on how to bypass amazon's unreasonable restrictions and to open the door to other android apps"
70.8%

overpriced tablet

"which was getting slow and refused to get another overpriced tablet"
70.7%

branded advertising

"geeky review i know there's a trade off between high price of tech and amazon branded advertising but the tablet is so much better if you side load an android launcher and google play"
70.4%

only amazon apps

"disappointed that you can access only amazon apps"
70.3%

marks nothing

"to get around it tbh so never effected me so ywag give it ago i dont know about dor the kiddies but its durable ill give it that ive dropped it without a case twice nothing no marks nothing absolutely dory but i have seen if you get this for your child there is a kid app just for kids and you"
70.2%

gone smaller

"but then again it a 10" tablet if you wanted to hold it for long periods you probably should have gone smaller"
69.6%

stuffing timer

"i do love alexa i used the timer feature to keep track of the christmas meal cooking times so easy "alexa set turkey timer for 3 hours" alexa set stuffing timer for 1 hour" "alexa set veg timer for half an hour""
69.6%

made mistake

"then i made mistake buying this just to have suggested apps games & advertising for any & everything dogging me constantly during use"
69.5%

feel apprehensive

"i feel apprehensive using it"
69.5%

wobbly noise

"i am though a little disappointed as the body of the tablet feels a bit delicate sometimes it's making a wobbly noise "
69.3%

bottom bezel

"i also don't like that that the back page button is down on the bottom bezel and not where google has it in the top left corner of the page and there is no forward button to return to the current page"
68.8%

booking or buying

"the screen goes dark very quickly meaning i have to press the button at the top quite often is a bit annoying when i'm trying to do something like booking or buying"
68.6%

anti virus

"if you want to install apps to which you may already have ongoing subscriptions such as anti virus or vpn you'll have to load google play onto the device"
68.5%

little money

"it's a lot of tablet for little money"
68.1%

fire competition

"you can download other android apps from google etc but not all will function and apps like ebay are not available at all for the fire competition perhaps?"
68.0%

email facebook

"the notificationa on email facebook and messenger apps are very delayed or it doesn't notify you at all"
67.9%

main issue

"main issue for me is the screen durability"
67.9%

needs fixed amazon

"well love the kindle fire but nearly sent it back as thought it was faulty screen kept locking so searched online and it turns out this is a known fault with magnetised cases and is extremely frustrating when watching something you move and the tablet screen locks for no reason this needs fixed amazon"
67.6%

used constantly

"i have used constantly about 3 5 hours and lost about 13 percent"
67.6%

quite frustrating

"setting up apps can be quite frustrating"
67.4%

damn money

"it is not worth the damn money or any flipping money for that matter"
67.4%

games & advertising

"then i made mistake buying this just to have suggested apps games & advertising for any & everything dogging me constantly during use"
67.3%

high price

"geeky review i know there's a trade off between high price of tech and amazon branded advertising but the tablet is so much better if you side load an android launcher and google play"
67.2%

broken neck

"my husband has a broken neck and he is in a brace so being able to talk to alexa and give verbal commands makes the use of the tablet so much easier with limited movement"
67.1%

ignore the doughnut

"ignore the doughnut above there is bluetooth support"
67.0%

unless bought on amazon

"nothing i have downloaded before unless bought on amazon is accessible"
66.9%

difficult to remove

"if you try again the screen can be swamped by adverts trying to sell you all sorts of things that you don't want and are difficult to remove"
66.9%

faulty device

"i purchased this kindle before christmas as a gift but amazon will not honour the discount pricing on a new device as they insist on replacing my faulty device with a refurbished one despite the item being within the original returns period"
66.6%

woeful quality

"my only criticism would be the cameras they're woeful quality"
66.4%

much restriction

"also there is just too much restriction as you can only use amazon app store which is very limited in the apps available to be downloaded when compared to say 'google play store'"
66.4%

skinny so feels

"first impressions were not great felt cheated by the screen yes it's a 10" but i wasn't aware the length width ratio would be so different to my previous tablet it's too long and skinny so feels smaller than it should feels like watching vids on a phone"
66.4%

dismiss each

"i had umpteen timers running simultaneously & i could use my voice to dismiss each one as it went off"
66.4%

dragged up down left

"the screen can be dragged up down left and right to various other pages and menus"
66.3%

downgrade this review

"i had previously rated this tablet as 4 star see below however i've had to change my opinion completely and downgrade this review as i have since found out that you cannot directly connect to this tablet with an otg cable and card reader so as to read sd cards from say a digital camera"
66.3%

cheated by the screen

"first impressions were not great felt cheated by the screen yes it's a 10" but i wasn't aware the length width ratio would be so different to my previous tablet it's too long and skinny so feels smaller than it should feels like watching vids on a phone"
66.3%

drag and drop

"then just drag and drop icons you wont use into this folder"
66.2%

screen locks

"well love the kindle fire but nearly sent it back as thought it was faulty screen kept locking so searched online and it turns out this is a known fault with magnetised cases and is extremely frustrating when watching something you move and the tablet screen locks for no reason this needs fixed amazon"
66.1%

killed 2 sd cards

"it has killed 2 sd cards within few weeks"
66.1%

they preach

"no doubt amazon will be spouting 'greta' nonsense why don't they practice what they preach?"
65.6%

totally ignored

"amazon apps totally ignored and do not bother me"
65.5%

replaced my hd10

"amazon has replaced my hd10 but sent a used refurbished product without informing me beforehand apparently they only issue refurbished items as a replacement "
65.5%

lost about 13 percent

"i have used constantly about 3 5 hours and lost about 13 percent"
65.0%

awkward to handle

"for the latter the 10 inch screen is a perfect size not too small or too big to be awkward to handle or store"
64.8%

rubbish for anything else

"also the cameras may be ok for face2face conversations but totally rubbish for anything else"
64.8%

awkward to hold

"having used a 7 inch tablet before i found it a bit awkward to hold"
64.8%

rushed onto the market

"is as if the device has been rushed onto the market without a fully developed support service"
64.8%

unless you can guess this

"amazon will also not let you play your own legally owned mp3s on this tablet unless you can guess this"
64.7%

updates being available

"i purchased this to replace my 8 yr old ipad which was getting a bit sluggish due to lack of updates being available"
64.7%

attempting to use ebay

"by using an internet search it always brings up the amazon web page ahead of the ebay search results which tells me that there is a dodgy spy program on my kindles memory which is set up to frustrate those attempting to use ebay"
64.5%

charge port

"much prefer my old 7 gen shame the charge port let's all amazon down"
64.4%

waste of money

"waste of money now the screen has cracked but thats obviously my own fault"
64.0%

also not supported

"and now tv also not supported"
64.0%

complain too much

"for the price you can’t complain too much"
63.9%

been unable

"security software is a problem i use kaspersky but as yet been unable to i nstall"
63.9%

sometimes is slow

"the cpu sometimes is slow"
63.7%

poor design

"the charger is big and bulky and a poor design when plugged into the machine"
63.7%

disappointed after using

"i was so excited when i first received the tablet however i was really disappointed after using it"
63.5%

same price

"i returned it for refund and bought a 'real' tablet that lets me configure and load whatever i want and with spyware that can be removed and for the same price"
63.5%

quite slow

"the old kindle maybe 4 years old was quite slow on the internet but this one is good enough for browsing and shopping that i have no plans to replace my failing chromebook"
63.4%

completely baffling

"it is completely baffling"
63.4%

this is not acceptable

"sorry guys but this is not acceptable"
63.4%

just a shame

"there also seems to be some stuff on there that'd be great for children it's just a shame that amazon think we want all these things pre loaded i'd be happy with the simplest of desktops home screens maybe it can be done trouble is whilst i'm using the tablet all this stuff is out of my head!"
63.3%

casing so loose

"why is back casing so loose?"
63.3%

that annoys

"only thing that annoys me is the fact of adds which wasn't stated when i purchased it from argos"
63.3%

getting slow

"which was getting slow and refused to get another overpriced tablet"
63.3%

have similar concerns

"maybe others have similar concerns"
63.3%

absolute bonkers

"what if i have changed my email address absolute bonkers"
63.2%

reccomend this to anyone

"will be contacting support soon to see if they can rectify this if not won't reccomend this to anyone"
63.2%

remove for ten pounds

"they fees you a load of crap about that's why it's discounted and u can remove for ten pounds"
63.2%

spent hours

"i did manage the first two after some time i am not that much of a computer geek but spent hours literally trying to remove the ads to no avail"
62.9%

next negative

"that leads to the next negative it seems every time i want to read a book it tells me i have no downloaded books in my library so have to keep reloading the book i am reading!"
62.7%

your incompetence

"shame on you 2 stars on your way for your incompetence and for making your customers lives harder"
62.6%

trying to swipe

"the next screen to the right of the home screen is movie links from prime and once here trying to swipe back sometimes is impossible as the row of movies just moves instead of the entire screen"
62.6%

faulty screen

"well love the kindle fire but nearly sent it back as thought it was faulty screen kept locking so searched online and it turns out this is a known fault with magnetised cases and is extremely frustrating when watching something you move and the tablet screen locks for no reason this needs fixed amazon"
62.5%

but just does

"don't have a clue why but just doesn't"
62.5%

have a problem

"i bought a new kindle because my old one is all but worn out and i have a problem with switching it on and off but i can't now put the old one aside or get rid of it because i need to be able to print things and the new one doesn't seem to be compatible with the printer"
62.4%

massively heavier

"unfortunately you have to put a case on it as feels so weak once you put a case on it it becomes massively heavier!"
62.4%

completely wrong

"amazonn has got this completely wrong"
62.3%

blocked this

"unfortunately my needs are a little more specialised and i need access to the google play store which you can't get on this tablet you used to be able to side load google play store on the previous amazon fire tablets but unfortunately amazon have now blocked this "
62.2%

work or still fail

"maybe it needs a factory reset but after a month is not good and will the apps work or still fail"
62.2%

faulty sd slot

"***feedback updated*** i have taken away 2 stars from the product due to faulty sd slot"
62.2%

loose customers

"come on amazon get these apps working or you'll loose customers!"
61.9%

fear not its easy

"fear not its easy "
61.9%

were not available

"also some apps i normally used were not available via the amazon app store"
61.9%

that's a shame

"that's a shame"
61.7%

with my thumb

"basically entire area above front camera i can press in with my thumb"
61.5%

price too expensive

"generally the the specs aren't too bad for the price but when you factor in how much the operating system is screwed down in amazon's favour then i find the price too expensive"
61.4%

updates and logins

"when i turned it on for the first time after doing the updates and logins pages it was so responsive"
61.4%

avoid this tablet

"if you're not a prime member i'd recommend you avoid this tablet"
61.2%

rather bad light

"my first 2019 fire hd 10 arrived and had some rather bad light bleed on the bottom and lower right edges when viewed portrait "
61.2%

which is annoying

"using the built in browser i find it's not always responsive to pressing links which is annoying"
61.1%

not over keen

"what i'm not over keen on is the heavy lean towards all things amazon specifically books"
61.1%

loads of software

"the other problem with the samsung was that it came loaded with loads of software that i didn't want or use but you could not uninstall them the fire does not come with all that unnecessary rubbish so more storage space"
61.1%

remove this feature

"i find them irritating and contacted amazon for advice on how to remove this feature"
61.1%

tablet useless to

"this makes tablet useless to me as all the good apps are only on play store"
61.0%

bleed on this

"the light bleed on this one is definitely something you could live with and only noticeable if you are actively looking i wouldn't have noticed if i hadn't been looking due to my first experience"
61.0%

which is rubbish

"after alot of faffing with my google a c settings i searched online only to find out amazon have restricted the use to their appstore which is rubbish"
60.9%

quite heavy

"only downside for me is that it’s quite heavy compared to my kindle paper white when i use it for reading"
60.9%

will not be available

"some you will want will not be available"
60.9%

it's cheap

"i don’t like the fact they integrate amazon services so heavily into the os but that’s why it’s cheap"
60.8%

screen cracked

"i've dropped previous versions always in a case as was this one unfortunately this one was dropped once and the screen cracked!"
60.7%

consider to be inferior

"i have access to an alternative well known web browser which i'll probably be using instead of silk which i consider to be inferior"
60.7%

buck ratio

"bang for buck ratio is insane"
60.6%

soul destroying

"it was utterly soul destroying and took forever to do!"
60.6%

norton is incompatible

"norton is incompatible"
60.5%

surly this is illegal

"fifthly downloading previously bought books took days sixthly now all concentrate here the killer amazon will not allow you to download books from other websites so be warned they are making so you only buy amazon products surly this is illegal?"
60.4%

negative thing

"the negative thing i will say is that i find the internet wi fi a bit slow for updating apps and downloading the voices and other bits"
60.4%

inconvenience and lack

"so points lost for the inconvenience and lack of quality control"
60.4%

great unit

"but why have they totally messed up what was a great unit to something that is only capable of playing selected games ?"
60.3%

drops down to 56

"i watch netflix on there starting at 100% battery 8 hours later it only drops down to 56% !"
60.2%

blasted thing

"that was a week ago and i still haven't been able to connect the blasted thing"
60.1%

other old rubbish

"it is now languishing in the back of a cupboard along with all the other old rubbish that i shall eventually get round to taking to the tip"
60.1%

slow response time

"it has slow response time"
60.0%

it's so cheap

"gigantic ads this device seems made to sell you stuff ergo why it's so cheap"
59.9%

which sucks

"which sucks!"
59.8%

only downside for

"only downside for me is that it’s quite heavy compared to my kindle paper white when i use it for reading"
59.7%

make it faulty

"my screen tends to dim a bit during a game & will then suddenly brighten does this make it faulty?"
59.6%

replace your laptop

"no it will not replace your laptop"
59.6%

noticed a few niggles

"i really like this at first but after a few days i noticed a few niggles"
59.5%

just collapses

"case is very pretty but useless as a propping device just collapses"
59.4%

for this device

"a hard back case is a must too for this device"
59.4%

grainy and unclear

"the only downside to this device is the camera to me it’s not a big deal as don’t use it to take pictures the picture quality for the camera is bad very grainy and unclear unlike ipad but if you don’t use your device to take pictures then like i said it’s no big deal"
59.2%

android sites

"many android sites on the internet will take you through it step by step"
59.2%

with a refurbished

"i purchased this kindle before christmas as a gift but amazon will not honour the discount pricing on a new device as they insist on replacing my faulty device with a refurbished one despite the item being within the original returns period"
59.1%

device pointless

"spending a small fortune on mobile data to redownload what i had already downloaded renders the device pointless"
59.0%

went out of warranty

"i had 7th gen and loved it but the battery port died on me after just when it went out of warranty"
59.0%

feeling disappointed

"overall left me feeling disappointed"
58.6%

hard drives

"it doesn't work with portable hard drives and you cannot transfer photos off the device unless you use a pc"
58.5%

frills exchange warranty

"basically everything is same except the 2 year no frills exchange warranty"
58.5%

slow downs

"despite having 2gb of ram i havent noticed any major slow downs it runs pip video while browsing with ease"
58.4%

lasted this long

"i wish my mobile phone battery lasted this long"
58.3%

display poorly

"photographs display poorly"
58.3%

that intrusive

"but these are not really that intrusive"
58.3%

another data

"another data hit"
58.1%

will crash

"when you even get on to show mode it will crash and you have to turn the tablet on and off again to get the tablet to work"
58.0%

stated ` not available

"i would have given it a 5 star rating on the 'overall rating' mark however i found that some apps and programs from the google app store would not load or stated 'not available'"
58.0%

type of fall

"wasnt dropped from a great height but thought it might withstand that type of fall"
57.9%

which is not great

"default search engine is bing which is not great"
57.8%

remove the kindle

"my children are all grown up so tried to remove the kindle for kids app"
57.8%

disappointing new device

"as a result it's a disappointing new device"
57.7%

amazon cloud facilities

"i needed a pdf reader that would respond to bookmarks and hyperlink in my documents and i needed access to my on line music and photo video libraries which i have stored in non amazon cloud facilities"
57.7%

down load norton

"i went in to the amazon app store to down load norton"
57.6%

such a shame

"such a shame"
57.6%

biggest problem

"but the biggest problem is that i can't connect it to my windows 10 computer to access and download files rendering it virtually useless for what i need considering sending it back"
57.6%

become my library

"bought it hoping it will become my library for books however the biggest flow is"
57.5%

apple product apple

"if you don't like it pay hundreds and get an apple product apple is far overrated for the extortionate price you pay in my opinion"
57.5%

remove your sd card

"if you want to remove your sd card from the kindle don't forget to go to 'settings' then 'storage' the 'sd card storage' and scroll down to tap 'safely remove sd card'"
57.5%

remove from device

"not as convenient as my old kindle fire where i was able to remove from device by touching book or app and clicking on remove from device"
57.4%

factory defective

"unfortunately unexpectedly it was 'factory defective' in my opinion"
57.3%

done again

"i have had to do a factory reset two times so far to get the tablet running correctly and load install my apps that i use hopefully that will not have to be done again"
57.3%

more tiny niggles

"and some more tiny niggles here and there but this is a lot of tablet for this price so i'm very happy i went for it"
57.1%

play valerie

"of course the downside of this great tech is that bleeding advert where the old boy tells alexa to play valerie as soon as he says "alexa" my machine wakes up & plays valerie"
57.1%

simple swipe

"has the ability to switch to a large screen echo show by a simple swipe at the top of the screen"
56.9%

replaced my old ipad

"i’ve replaced my old ipad with something that doesn’t everything and more that i want and need from it and saves i’m excess of £200 "
56.8%

hate it so much

"i don't understand why this company wants it's customers to hate it so much"
56.7%

plain sight

"also i have to add as i've seen somebody moaning it doesn't have bluetooth it does it's right there in connected devices right where you usually find it i can only summise the reviewer must be short sighted or a bit dim to leave 1 star reviews moaning about things being missing that are there in plain sight"
56.7%

slightest jolt

"seems temperamental and keeps turning itself off at the slightest jolt"
56.4%

with disabilities

"brilliant for people with disabilities"
56.3%

10ish hours

"haven't noticed any lag of sort yet battery life is pretty good at 10ish hours on average"
56.1%

with a bit of googling

"you can add it yourself with a bit of googling"
56.0%

this advertised

"when i saw this advertised they talked about the great quality of the screen & fast processor etc they even showed a film on the screen then switched to their doorbell's camera maybe i'll figure all that out later on"
56.0%

remove them

"although i am happy to pay extra it is not possible to remove them"
56.0%

under the warranty

"i would recommend if you buy this buy a screen protector too as the screen is not covered under the warranty and it's pricy to replace amazon have no repair service i might add!"
56.0%

10inch model

"this is the 3rd different fire tablet i've owned and 2nd 10inch model"
55.4%

just a word of caution

"just a word of caution if using this types of case with it"
55.2%

remove the opened apps

"when you swipe to the left of the home screen to remove the opened apps by touch and hold some of them would then re appear"
55.1%

just one minus point

"just one minus point please improve the app store or make it easier for us to download android apps"
55.1%

tablet was n't mine

"at this stage i really felt that the tablet wasn't mine and that it was amazon that decided what i should have on it"
55.0%

little glitchy

"sometimes it’s a little glitchy but amazons software has always been a little buggy but it’s only because i’m a bit quick when switching apps etc so it could be my fault too quick for the gadget"
55.0%

chat support refused

"chat support refused"
54.8%

heavily skinned

"also it is a heavily skinned version of android with only the amazon app store available"
54.8%

only thing i dont

"the only thing i dont like is that you cant delete the icons from home screen so you are stuck with everything you have installed on it"
54.7%

just swipe it

"when you turn on the tablet there is an ad usually for another amazon product service you can just swipe it off & that's it!"
54.7%

load of crap

"they fees you a load of crap about that's why it's discounted and u can remove for ten pounds"
54.7%

thick black boarder

"you have this thick black boarder around the edge of the screen"
54.6%

bad feature i think

"i am told no light is a feature by the amazon customer service a bad feature i think"
54.6%

disable or move apps

"it's not possible to uninstall or even disable or move apps i know she will not use"
54.5%

watch netflix on

"the operating system was slow and i could not watch netflix on it"
54.5%

wont fit and my handbag

"it is a lot heavier than my previous kindle fire 7 and being very long and thin makes the screen size seem well weird to be honest a slightly shorter length and wider width would be much better and it would then fit in my handbag the long length means it wont fit and my handbag isn't that small"
54.5%

lack of google apps

"my main concern is the lack of google apps"
54.5%

happy this time

"not happy this time especially the price i paid!"
54.5%

much amazon centric

"for me it is too much amazon centric"
54.5%

would not have wanted

"all considered if i knew this i would not have wanted one"
54.5%
...

Compare Pros

absolutely brilliant in both products

"me and my kids love reading books on the kindle but my lo prefers coloured books and this is absolutely brilliant for reading kids books she is now reading more books than she has ever done so"
100.0%

brilliant piece in both products

"a brilliant piece of kit"
100.0%

excellent product in both products

"unbelievably good value excellent product thank you amazon"
100.0%

quite good in both products

"however for what it offers i think it is quite good value for money and my young teenagers 12 year olds do like it "
99.9%

very bright in both products

"the color reproduction is accurate and is very bright"
99.8%

highly recommend in both products

"would highly recommend!"
99.6%

best thing in both products

"the quality is good and having left libraries of books in three countries over the years i think the kindle is the best thing about techie developments ever"
99.6%

really good in both products

"its still really good and hasn't put me off it all"
99.3%

nice piece in both products

"a nice piece of kit with a sensible price tag"
98.8%

brilliant tablet in both products

"brilliant tablet and definitely worth twice the money amazon are asking"
96.9%

works well in both products

"i use an older model which belonged to my grand daughter as a kindle and it works well but had not bothered with much other software"
75.0%

good points in both products

"first the good points the screen is much better than i expected and while i did not buy it with the intention of watching films etc"
75.0%

great value in both products

"great value for money!"
74.9%

look forward in both products

"the small size makes it very convenient for my to carry around with me and i look forward to using it when on holiday"
74.8%

picture quality in both products

"the picture quality is brilliant and the sound with earphones is very good"
74.8%

parental controls in both products

"i like that the amazon tablets have excellent parental controls that can be activated on the children’s tablets & also that if you’ve bought an item be it a film or an app you can make it available to your child"
74.7%

good enough in both products

"the quality of the image is good enough for my kindle reading"
74.5%

pretty good in both products

"all in all for this price it is pretty good buy and it certainly surpassed my expectation of a budget tablet"
74.4%

significantly better in both products

"it's significantly better than the older version"
74.4%

very easily in both products

"can later age range of content very easily"
74.4%

good condition in both products

"the new one it's in good condition for the moment"
74.4%

good value in both products

"this a great little amazon tablet good value for the price especially on black friday when i bought mine"
74.3%

really nice in both products

"the colours are really nice too"
74.2%

well worth in both products

"i find it well worth buying"
74.1%

very responsive in both products

"it's very responsive and has a very good and clear display large enough to comfortably watch & enjoy amazon prime video and tv"
74.0%

smart phone in both products

"honestly a really good buy even at its full price especially compared to ipads or other well known tablets it’s the perfect choice for on the go and if you want a bigger screen than your smart phone"
73.9%

clear and sharp in both products

"the 7 is a good size and the screen is clear and sharp"
73.9%

very capable in both products

"without any apps on it this tablet is snappy and very capable"
73.7%

prime video in both products

"it does email video tv camera books and magazines and of course amazon prime video"
73.7%

great size in both products

"it's also a great size for reading your books in your kindle library"
73.4%

good quality in both products

"sturdy with a high matt finish good quality"
73.3%

fantastic value in both products

"fantastic value"
72.6%

user friendly in both products

"the new one is smaller so i had to buy a new cover for it which i hadn't expected and the new cover isn't as user friendly as the old one"
72.3%

other benefits in both products

"with alexa included it becomes a great world radio too plus all alexas other benefits"
70.2%

build quality in both products

"pros: price google playstore sideload fresh colourways expandable memory better build quality at the usb charging point"
69.6%

full price in both products

"honestly a really good buy even at its full price especially compared to ipads or other well known tablets it’s the perfect choice for on the go and if you want a bigger screen than your smart phone"
69.1%

kindle oasis in both products

"i have a number of kindles from an old 2nd generation fire hd to a kindle oasis"
68.9%

honestly excellent

"this is honestly excellent value for the price"
100.0%

absolutely perfect

"this nifty little tablet is absolutely perfect for small scale browsing emails video streaming kindle reading and much more"
100.0%

absolutely delighted

"absolutely delighted"
100.0%

quite remarkable

"to be able to buy a tablet device for that is quite remarkable hence i took a punt really not knowing anything about the kindle fire at all"
99.9%

quite sharp

"the screen although not hd is quite sharp and for 7" screen is adequate"
99.8%

totally satisfied

"i only surf and play games and use the occasional email but i am totally satisfied"
97.9%

fantastically well

"mostly i use it for reading books but i do use it to surf the internet and catch up on tv and films and it fulfils all of these purposes fantastically well"
96.6%

amazingly well

"it’s role is to provide a gateway to the world wide web of information and in particular amazon and it does this amazingly well for the price"
96.5%

durable piece

"product is really good for the price and seems like a durable piece of tech"
95.1%

sound quality

"picture and sound quality age superb"
94.4%

apparently available

"the fire 7 series 9 seems unfettered when it comes to accessing additional apps many of which were not apparently available according to previous reviews i had read"
94.2%

dramatically improved

"mt delight was complete when i hit a spacial price and the unit turned out to have twice the on board memory of the old one appeared to be clearer display had alexa on board the pictures it takes appear improved and the sound quality was also dramatically improved and a simple press of a button brought up all the apps loaded to the old unit"
94.2%

snatched a bargain

"got this in the prime day sale and so glad i snatched a bargain when i did"
93.1%

what a bargain

"what a bargain"
93.1%

battery life is great

"the battery life is great"
91.7%

done a terrific

"cheap easy to use simple transfer from previous amazon has done a terrific job again"
91.1%

no tablet is brilliant

"sound quality was acceptable no tablet is brilliant and you could always connect it to a bluetooth speaker if you wanted to improve the sound"
90.6%

lovely colour

"great price & a lovely colour"
90.3%

absolutely great

"for reading books all at home or work it's been absolutely great"
90.0%

quality decent

"camera quality decent"
89.8%

this device is excellent

"as i say this device is excellent"
89.6%

love the colour

"i also love the colour"
88.7%

together happy

"bargain tablet great quality plastic but really well put together happy with the speed searches on the internet load"
88.4%

really happy

"i have to admit that i was really happy with my older model kindle fire hd"
88.4%

good and stable

"the screen is crisp and responsive wifi connection is good and stable sound is good considering it only has one speaker"
88.1%

for the fire great

"but as for the fire great"
88.0%

less bulky

"i am very pleased with this 7inch fire tablet and it's a lot less bulky than the larger one"
87.8%

great gift

"i purchased this *3 times from nov dec 2019 because it makes a great gift for preteens"
75.0%

decent time

"the tablet battery lasts for decent time about 7h of use and the charging is quick"
75.0%

nicely made

"nicely made screen is fine"
75.0%

reasonably good

"it won't compare to an i pad but it takes and stores reasonably good photos and videos is efficient with e mails and internet use has calendar facility world clock documents app apps for news and for watching tv programmes and a good general selection of apps with a help facility"
75.0%

fairly quickly

"it’s a very nice tablet and if you don’t currently have one this will be great for most people however i find myself comparing this tablet to my ipad the major downsides to this tablet are battery life and app store i have found the battery drains fairly quickly when using it it isn’t bad for the price mind you and the app store isn’t as good as the google play or apples store"
75.0%

efficient option

"so all in all this is a brilliant cost efficient option for me!"
75.0%

great price

"great price for great item i love it"
75.0%

great features

"has some great features on it"
75.0%

unlimited access

"99 subscribe to amazon kindle family which allows your children to have unlimited access to various kindle library books"
75.0%

additional benefits

"i absolutely love it even without having prime although i can see the additional benefits that would bring"
74.9%

sturdy case

"nice sturdy case"
74.9%

seems great

"the quality seems great and especially for the price i would strongly recommend"
74.9%

great boon

"being able to see her book covers in colour is a great boon"
74.9%

really well

"bargain tablet great quality plastic but really well put together happy with the speed searches on the internet load"
74.9%

perfect size

"this is the perfect size to slip into my handbag when i go to the many hospital appointments i have and the books and apps which work offline really help to pass the time in the waiting room my other tablet is 10" and too big for this purpose"
74.9%

more useful

"the more useful it seems to become"
74.9%

child friendly

"tablet is child friendly"
74.9%

very quickly

"the fire arrived very quickly perfectly packed and working well"
74.8%

some miracle

"if she by some miracle managed to cross this hurdle there is fire tablet home screen with more junk preinstalled apps than i've seen on cheap chinese phones 10 years ago"
74.8%

price range

"i primarily use apple at home but a new mini ipad was slightly out of my price range before christmas so i opted for a fire tablet"
74.8%

prime account

"to get the best out of it you need an amazon prime account"
74.7%

five stars

"although i've given everything five stars it's taking some getting used to as it's so different from my old one in terms of screen layout etc"
74.7%

really sturdy

"there is such a huge selection of games the screen is fabulous quality and its really sturdy and well built"
74.6%

grand daughter

"i use an older model which belonged to my grand daughter as a kindle and it works well but had not bothered with much other software"
74.6%

works fine

"nothing to complain about tablet i put a card for 32 gb and works fine "
74.6%

excellent deal

"for the money though – it is an excellent deal"
74.5%

very competitive

"we bought this for our lad on prime day as the price was very competitive"
74.5%

good picture

"good sound good picture easy to read my kindle books really pleased with it"
74.5%

sensational value

"you get what you pay for and for around £50 the fire 7 is sensational value"
74.5%

monthly outlay

"i also like that you can for a monthly outlay of uk gbp £4"
74.5%

right choice

"it does this very well however on hind sight i think i should have gotten a bigger screen version although then it wouldn’t be as easily carried so maybe i did make the right choice"
74.5%

unlimited option

"has a huge amount of kids content with the unlimited option"
74.5%

just perfect

"my new fire kindle is just perfect for me just love it & it will get a lot of use"
74.5%

plum colour

"great size to slip into my bag love the plum colour as ‘girlie’ but not shocking pink!"
74.4%

sage colour

"love the sage colour and nice 7" screen"
74.4%

fantastic screen

"fantastic screen for watching anything from your prime video sound from the one speaker is excellent and loud too"
74.4%

many positives

"some positive but also plenty improvements need it this tablet has as many positives as negative negatives are a bit longer but "
74.4%

excellent value

"excellent value for the price too"
74.4%

olds birthday

"we bought this for our 3 year olds birthday as he kept wanting to play with my daughters ipad and they are expensive lol"
74.4%

very helpful

"alexa is as usual very helpful and obliging!"
74.4%

touchscreen capabilities

"it is heavier than the kindle but i had an older kindle with no touchscreen capabilities so this is great"
74.4%

very convenient

"the small size makes it very convenient for my to carry around with me and i look forward to using it when on holiday"
74.4%

amazing value

"i purchased this amazon fire tablet when the black friday offers were on so it was amazing value"
74.4%

just great

"it meets my needs just great"
74.4%

sophisticated tablets

"of course there are more sophisticated tablets with more features but mostly more features i will not use"
74.4%

pretty well

"the original ones have become quite difficult to charge – wear and tear after 4 years of being wrenched off the charging cables by over eager kids i suppose for what they cost in the first place i think they held up pretty well"
74.4%

grey version

"99 wow what a bargin a have an orignal kindle grey version i have sync'd all of my books over in seconds downoaded prime films in a few minutes used the alexa app and the browser i cannot rate this product enough i have a smasung tablet as this is just as good"
74.3%

competitive photos

"if you want something more sophisticated with large memory large screen precision competitive photos then it may not be for you"
74.3%

subtly different

"i have looked on the kindle i am currently using and the wi fi connection page is subtly different"
74.3%

seems good

"i absolutely love how good the display is ease of use battery seems good and very pleased with the specification"
74.3%

amazing world

"this was their gateway to the amazing world of technology powered by ai alexa "
74.3%

watch & enjoy

"it's very responsive and has a very good and clear display large enough to comfortably watch & enjoy amazon prime video and tv"
74.3%

light and easy

"i have another tablet but my kindle is so light and easy to hold that it's always my first choice for everything from emails to books films and shopping and staying in touch with family"
74.2%

fabulous quality

"there is such a huge selection of games the screen is fabulous quality and its really sturdy and well built"
74.2%

perfect hearing

"i had a routine hearing test last year and i have perfect hearing!"
74.2%

great review

"product quality is great review focused on amazon special offer only watch out for opting in to the special offer"
74.2%

quiet honest

"im not one of those mothers who just pass them the tablet for half hours piece and quiet honest"
74.2%

quality product

"a great quality product with built in commercial limitations"
74.2%

very portable

"its size is so handy it is very reasonably priced very portable and all the apps i use work really well for me"
74.2%

great item

"great price for great item i love it"
74.2%

attractive colours

"it comes in a range of attractive colours to meet different tastes"
74.1%

premiership matches

"love my new fire 7 tablet app store is great though it would help if it wasnt so difficult to access google play store needed for amazon prime premiership matches in december and also needs an updated bt app to include bt sport app needed to spend hours to sort these out but now all sorted its great have all my kindle books automatically downloaded on to my new tablet so i now have them on two devices and its great that it is so portable as long as i am able to access the internet"
74.1%

good deals

"there are some good deals available on amazon every now and then for kindle tablets and i would definitely recommend paying the uk gbp £10"
74.1%

nice and portable

"decided on an amazon fire tablet 7 as it's the newest version nice and portable and screen size is large enough to read books or watch films etc"
74.1%

watch videos

"we have a prime account so she is able to watch videos etc"
74.1%

32gb version

"it is worth stretching to the 32gb version if one can afford it as low hard drive memory tends to slow down the performance of the tablet"
74.0%

very polite

"very polite lady who called me and so helpful"
74.0%

very handy

"it is linked to amazon echo so can use this on it too plus all the other amazon apps and sets up automatically from your amazon account which is very handy"
74.0%

very reasonable

"i’ll be honest it has surpassed my expectations i’m delighted with it and what a very reasonable price!"
74.0%

crystal clear

"screen displays clearly and sound is crystal clear"
74.0%

very happy

"i'm very happy with my tablet i use it for my e books social media netflix and lots more"
74.0%

even simpler

"the set up was even simpler than last time"
73.9%

certainly better

"certainly better than reading on my pc"
73.8%

messenger skype

"downloaded fb messenger skype and spotify what i bought it for with no problem"
73.8%

excellent device

"technically an excellent device"
73.7%

handy size

"great screen quality and a handy size for transporting in your bag"
73.7%

product & easy

"good product & easy to use"
73.7%

going strong

"the previous tablet has been used extensively by my 5 year old grandson and is still going strong"
73.6%

perfectly good

"it has a perfectly good screen and have used it to watch programs"
73.6%

enlarge to read

"the brighter screen makes reading a lot easier to my eyes anyway downloaded magazines are easy to enlarge to read"
73.5%

seems unfettered

"the fire 7 series 9 seems unfettered when it comes to accessing additional apps many of which were not apparently available according to previous reviews i had read"
73.4%

near perfect

"it would be churlish to criticise it at this price so its as near perfect a product as you'll get within reason"
73.4%

cleared sharper

"the screen is cleared sharper and it seems more responsive though this may be due to the age of them and how full up their storage is!"
73.4%

apple products

"being a fan of apple products they are hard to beat"
73.4%

less expensive

"i bought it to take on holiday as it is lighter to carry takes up less room and less expensive than my ipad mini"
73.3%

thoroughly recommended

"thoroughly recommended"
73.3%

whole family

"as for the hardware you wont find your self emerged in any high frames per second gaming experience but at £25 these tablets are perfect for the whole family"
73.2%

even better

"even better deal highly recommended"
73.2%

neat works

"smart and neat works well replacing my ancient one when the screen broke"
73.0%

generation fire

"i have a number of kindles from an old 2nd generation fire hd to a kindle oasis"
73.0%

much sharper

"my previous generation 3 model had much sharper text"
72.9%

simple transfer

"cheap easy to use simple transfer from previous amazon has done a terrific job again"
72.9%

lasts ages

"i now use on half brightness and it lasts ages"
72.8%

tablet punches

"the fire tablet punches above its price and does everything we want from it"
72.7%

good performance

"it has a good performance when using the silk browser and the games i play all work well with it"
72.6%

highly recommended

"highly recommended"
72.6%

lovely cover

"i’ve bought and inserted sd cards on my children’s tablets as well as put a glass shatter proof screen protector and a lovely cover i bought from amazon to protect their new tablets"
72.5%

things quickly

"the new 7 is lighter and and searches and finds things quickly"
72.4%

screen clarity links

"likes: robust good screen clarity links in to my existing amazon kindle account dislikes: adverts when i turn it on rather than a home screen adverts once i log in and go to my home page cannot remove unwanted app icons from the home screen"
72.4%

would recommend

"would recommend"
72.4%

more sustainable

"hopefully internet shopping will fold sometime soon and we will have less landfill waste and a more sustainable planet"
72.3%

spacial price

"mt delight was complete when i hit a spacial price and the unit turned out to have twice the on board memory of the old one appeared to be clearer display had alexa on board the pictures it takes appear improved and the sound quality was also dramatically improved and a simple press of a button brought up all the apps loaded to the old unit"
72.2%

special offers option

"beware when you go for the special offers option when purchasing this as there will be ads on the opening screen whenever you start it up if you don’t want the ads then it’s an extra £10 on the purchase price!"
71.9%

very decent

"i followed a step by step guide to get google playstore and now with youtube youtube kids gmail and chrome it looks like a very decent device for the price"
71.9%

pleased generally

"i am very pleased generally with my new kindle "
71.9%

have prime

"i have always had ipads but also a fire as you get so much from them especially if you have prime"
71.9%

nice and sharp

"the screen resolution is not the best for a tablet 1024x600 with the density of 167 ppi but the text still appears nice and sharp and for the price one cannot complain"
71.9%

useful stuff

"i am learning more and more each day and there is clearly a lot of useful stuff on the tablet"
71.9%

much better

"another thing i love the colour range we have the sage and plum so much better then what you would normally be able to buy"
71.9%

surprisingly well

"the speakers do surprisingly well considering the size but you can always give them a little boost by using headphones"
71.8%

well built

"there is such a huge selection of games the screen is fabulous quality and its really sturdy and well built"
71.8%

added benefits

"i use it with its built in alexa like an echo but with the added benefits of a screen and of course any other internet related apps"
71.7%

pleased indeed

"am very pleased indeed and if it got lost or stolen would replace immediately"
71.7%

clear and responsive

"the sreen is clear and responsive"
71.5%

very insurance

"got this as a replacement through the very insurance i took out when i purchased a fire 7 previously"
71.5%

with more storage

"* bought the smaller version and inserted a micro sd card for £20 saving £000's by buying one with more storage"
71.5%

bright lights

"the shiny screen is a oain in bright lights"
71.4%

handle amazon properties

"and while the tablet is the best way to handle amazon properties"
71.4%

increase font size

"was able to increase font size so easy to see"
71.2%

very tasty

"a major improvement and a very tasty price too"
71.1%

kids version

"and now hi can use it as a kids version"
71.1%

world clock documents

"it won't compare to an i pad but it takes and stores reasonably good photos and videos is efficient with e mails and internet use has calendar facility world clock documents app apps for news and for watching tv programmes and a good general selection of apps with a help facility"
71.0%

input socket

"this is the third one the first one lasted about 6 7 months and then we couldn't charge it because the power input socket"
71.0%

very juddery

"the frame rate of the interface is very juddery"
70.9%

recommend this

"life the screen is bright and clear and the tablet seems to be a little bit faster than the previous model overall i would recommend this as a good buy"
70.9%

good considering

"the screen is crisp and responsive wifi connection is good and stable sound is good considering it only has one speaker"
70.9%

excellent kindle

"it is however an excellent kindle with benefits such as internet prime movies and netflix"
70.9%

nothing too exciting

"the speaker is nothing too exciting but a good set of earphones soon fixed this reading a book on this tablet i find very easy i have set the background colour to black while reading as i find it better on the eyes"
70.8%

monthly subscription

"they get access to loads of games for a very cheap monthly subscription but best of all i get to have complete control over their devices all from the comfort of my own phone"
70.7%

worked brilliantly

"have had my old kindle fire for 5 years has worked brilliantly "
70.7%

terrific value

"however as an entry level tablet the fire 7 9th gen is terrific value"
70.4%

great for games

"great for games too"
70.3%

moved around

"controls settings have been "updated" and or moved around"
70.2%

very reasonably

"its size is so handy it is very reasonably priced very portable and all the apps i use work really well for me"
70.1%

great quality plastic

"bargain tablet great quality plastic but really well put together happy with the speed searches on the internet load"
70.1%

extra few quid

"chose the 32gb model which was a no brainer for the extra few quid"
70.1%

brought over

"as all of them have different games etc to play camera is also good it isn't bulky like some other tablets i brought over the years it is nice and slender and you can hold it well definitive a worth buy "
70.0%

great however

"i have used netflix prime and youtube and again all great however as mentioned the resolution will be lower than your phone"
70.0%

having prime

"i absolutely love it even without having prime although i can see the additional benefits that would bring"
70.0%

easy and good

"it is easy and good to use and i am very glad i got it"
69.9%

tablet battery

"the tablet battery lasts for decent time about 7h of use and the charging is quick"
69.9%

large enough

"decided on an amazon fire tablet 7 as it's the newest version nice and portable and screen size is large enough to read books or watch films etc"
69.9%

with value

"pleased with value"
69.8%

okay the fire 7 tablet

"okay the fire 7 tablet was bought solely for one app that’s unavailable on ipad i’ll start with the actual physical unit i’ve small hands and found it uncomfortable to use as the narrow side is too wide to be held in a hands span for me i’m finding it very difficult to adjust to the way the operation of the tablet works and am becoming increasingly frustrated with it however given its price i have no reason to grumble"
69.8%

works great

"this has plenty of space and works great"
69.5%

most noticeable

"but most of all the improvement in speed is most noticeable"
69.5%

matching case

"also bought the matching case a few days later!"
69.5%

fast broadband

"i have good fast broadband and find it slow to change screens or catch up with what i am doing to the point where the app closes as it is unable to action"
69.4%

safe access

"we've bought two for our kids now and have signed up to the amazon kids subscription which gives safe access to games video's and books for them to download without any concern or oversight needed from myself"
69.2%

weekend treat

"i know it's the same for a lot of different devices depending what apps you are using but sometimes i'm lucky if my son gets a total of an hour from a fall charge it's a weekend treat for him so not constantly on either"
69.0%

easy to carry

"its a good size easy to carry and will fit in my handbag if i want to take it with me when i go out"
69.0%

photos and videos

"it won't compare to an i pad but it takes and stores reasonably good photos and videos is efficient with e mails and internet use has calendar facility world clock documents app apps for news and for watching tv programmes and a good general selection of apps with a help facility"
69.0%

brighter screen

"the brighter screen makes reading a lot easier to my eyes anyway downloaded magazines are easy to enlarge to read"
68.6%

first class

"the quality of this one is like all kindle's first class"
68.3%

proper provision

"the proper provision of alexa is appreciated but since one of my new year resolutions is not to be unnecessarily lazy i think she will get a lot of time off!"
68.3%

music photos

"if you just like littering about on the internet reading music photos face book games"
68.2%

great once i side

"great once i side loaded the 4 apk files for the play store!"
68.1%

honest opinion

"which in my honest opinion is essential for a decent android experiece"
68.1%

better quality

"i fine this is better and it is better quality"
67.9%

huge advert

"the major bugbear is that it's just one huge advert for amazon and amazon products"
67.7%

alexa works

"alexa works!"
67.7%

gets 5 stars

"for the price i paid on the recent prime day this definitely gets 5 stars for me it was a tad under £40 and for a tablet with 32 gb storage it’s bargain country!"
67.7%

works just fine

"it’s an android platform but uses amazons apps and not google but ‘silk’ which works just fine"
67.6%

tidy workspace

"i like a nice tidy workspace and my screen has to be the same"
67.3%

useful difference

"the screen and processor are excellent for the price whilst the extra memory makes a useful difference so i'm glad to have specified that"
67.2%

crisp and responsive

"the screen is crisp and responsive wifi connection is good and stable sound is good considering it only has one speaker"
67.2%

great the screen

"the reason i have purchased amazon fire tablets and not the other big names it's simple the quality is great battery life is great the screen is great and the speed is there"
67.2%

fine selection

"nice size and a fine selection of colours"
67.2%

first choice

"i have another tablet but my kindle is so light and easy to hold that it's always my first choice for everything from emails to books films and shopping and staying in touch with family"
67.1%

were very good

"we approached amazon and they were very good and replaced the item"
67.1%

with offers

"the only negative i can think of is the ‘offers’ that came with mine not with offers wasn’t available when i purchased mine it basically means amazon puts up ideas for things it thinks you might be interested in to purchase they are there at the start up but easily swiped away"
67.0%

zero complaints

"i have zero complaints about this product"
67.0%
...

excellent product in both products

"still an excellent product and good value for money if this one 'does what it says on the tin'"
99.6%

brilliant tablet in both products

"its a brilliant tablet would i pay £100s more for one of market leaders for what i use it for no "
99.2%

absolutely brilliant in both products

"the screen quality is absolutely brilliant"
98.4%

best thing in both products

"of course i get the point of black friday and good to give a bargain but come on it was oniy the new next best thing a month ago and a lot of people bought it on release and were good enough to review it for other amazon customers"
97.3%

brilliant piece in both products

"i bought plum and cover to match and the colour is lovely i love all amazon products the design of them is brilliant if you’re thinking of buying this brilliant piece of kit which is the fastest latest model do it you won’t be disappointed"
94.8%

very bright in both products

"battery life is good and the screen is very bright"
94.4%

really good in both products

"i got the 64gb storage version in white on a really good amazon deal and this coupled with the snappy 2ghz processor makes for a solid entry in the affordable tablet range"
93.1%

great size in both products

"it is such a great size"
92.5%

nice piece in both products

"being a 'widescreen' shape it can be a tad unwieldy until you get the hang of it but overall it's a nice piece of kit"
92.1%

well worth in both products

"pros cost even at full price it's well worth it at black friday price it's a no brainer well built very solid screen excellent for cost of product not ipad quality but they cost 3 4 times as much battery seems to last forever"
92.1%

quite good in both products

"if the price was the original one i would probably pay a little more and go with a proper android one but at 126 for 64gb is quite good if you look at what's under the hood"
90.1%

screen clarity in both products

"the screen clarity and brightness are simply amazing and so is the sound quality of spoken word which is my primary use"
86.6%

very capable in both products

"very capable tablets i use bluetooth headphones mouse and keyboard!"
75.0%

build quality in both products

"the build quality is plasticy but still solid the volume and power buttons are tactile"
75.0%

great value in both products

"all in all great value for money for the spec especially so when you get it on prime day on sale like i did"
75.0%

prime video in both products

"all media from music to movies netflix prime video all play silky smooth"
75.0%

kindle oasis in both products

"i returned the kindle oasis double the price because i just don't want to read books in black and white"
74.9%

great quality in both products

"the screen is great quality a full hd 10 inch display fantastic for streaming shows i use it for netflix prime video youtube ect"
74.9%

look forward in both products

"i am very impressed with the whole thing and look forward to many hours of discovery"
74.9%

good value in both products

"very pleased with this new amazon tablet and good value as always"
74.8%

parental controls in both products

"easy to setup parental controls new octa core processor is quick"
74.8%

works well in both products

"also kim happy with the silk internet browser it works well l"
74.7%

full price in both products

"pros cost even at full price it's well worth it at black friday price it's a no brainer well built very solid screen excellent for cost of product not ipad quality but they cost 3 4 times as much battery seems to last forever"
74.7%

picture quality in both products

"the sound and picture quality are excellent"
74.7%

clear and sharp in both products

"movies are clear and sharp and the soundscape is expansive with the inbuilt speakers"
74.6%

fantastic value in both products

"been using it for a couple of days and i love it lightweight in the hand pin sharp display nice software to navigate has every single thing i could need for entertainment built in i subscribe to prime and ufc you tube netflix and battery seems to last for ages for the price compared to ipad this is fantastic value and the fact you can cheaply expand the storage it even better no complaints from me"
74.6%

significantly better in both products

"significantly better than expected"
74.6%

good condition in both products

"the product arrived quickly in good condition"
74.5%

other benefits in both products

"the multitude of other benefits have largely to be expolored yet"
74.5%

very quick in both products

"i did however install the google play store as the amazon store is ok but missing some apps that i wanted to use on the device a very quick google will tell you how to install the google play store one that was done and i had the apps i wanted it’s been very good"
74.5%

good points in both products

"original review: good points: £95 cheap sold my old ipad for more battery lasts all day 10” display main reason for buying it good wi fi hardware steamlink works my cats like it they keep rubbing against it: bad: picture isn’t amazing it’s passable sound is passable but not great no play store by default add it yourself amazon app store rubbish overall it’s a cheap usable tablet"
74.4%

pretty good in both products

"more recently i took the plunge for the fire 8" hd with the show stand and that was also pretty good lighter faster and with an arguably better screen than the original"
74.4%

highly recommend in both products

"would highly recommend"
74.4%

really nice in both products

"really nice tablet"
74.3%

very easily in both products

"particularly good if you have amazon prime membership as can watch the prime movies and make amazon orders very easily from this device"
74.2%

very responsive in both products

"the processor is very responsive and web pages are quickly displayed"
74.2%

good enough in both products

"of course i get the point of black friday and good to give a bargain but come on it was oniy the new next best thing a month ago and a lot of people bought it on release and were good enough to review it for other amazon customers"
74.1%

outstanding lasting

"the battery life is outstanding lasting two weeks or more with moderate use"
99.9%

screen brilliant

"the quick response switching from screen to screen brilliant"
99.7%

favourite music

"this tablet offers extensive opportunity to browse the net read books magazines or the news papers or perhaps watch a film or listen to your favourite music the possibilities are enormous and the larger screen enhances the users experience"
99.5%

excellent battery

"i really like this tablet i bought it to watch amazon netflix & use audible with the occasional bit of browsing & to date it's one of my favourite tablets ive had & it's been the cheapest one alexa works really well on this too & it's so easy to use picture screen is excellent battery seems to last forever"
99.4%

been excellent

"so far the battery life has been excellent"
99.2%

excellent service

"after many years of excellent service it finally died and i bought the 10 inch kindle"
99.2%

excellent screen

"this fire tablet 10" 2019 is a superb media consumption tablet excellent screen good viewing angles and reasonable sound better with headphones with dolby atmos"
99.1%

great photos

"takes great photos"
99.0%

favourite netfix

"if you just want a tablet for around the home surfing the net reading a downloaded book or watching you favourite netfix then it's great if you want it for work then i think there would be better more dedicated tablets around"
98.8%

brilliant kindle

"all in all brilliant kindle!"
98.7%

strongly recommended

"strongly recommended!"
98.4%

great gadget

"this would be a great gadget for book lovers to download and read the odd library but i'm not a great reader"
98.3%

great 64gb

"the battery life is definitely better than the samsung and the storage is great 64gb "
98.3%

great playlists

"picture quality excellent easy to use plenty of great apps we use amazon prime and music so make great playlists on the kindle and also use with echoes around the house"
98.3%

works perfectly

"download part 1 to 4 and then install as prompted except any conditions and it works perfectly"
98.1%

well pleased

"plus my old cover fits the new well pleased"
97.7%

very pleased

"decided to buy the fire tablet after looking at the rivals and reading the which report plus daughter has it's predecessor and is very pleased"
97.6%

great product

"thank you amazon another great product"
97.5%

exceptionally good

"exceptionally good value"
97.4%

worked out perfect

"i replaced my old samsung tablet with this one and wow the screen hd is quality and easy to use i have amazon prime and kindle unlimited so it's perfect to companion those when working out if i wanted an android tablet this one worked out perfect for me as i have an android phone already that i can run the apps i can't on my fire although so many apps are available on the amazon app store that it's only a couple of things like british gas app that was not available"
97.4%

good friend

"the battery life is very good rivalling my wife's ipad at a fraction of the cost and i feel it will become a good friend"
96.6%

great reader

"this would be a great gadget for book lovers to download and read the odd library but i'm not a great reader"
96.2%

gets solved

"happy to change this review if it gets solved"
96.0%

quality excellent

"picture quality excellent easy to use plenty of great apps we use amazon prime and music so make great playlists on the kindle and also use with echoes around the house"
95.9%

favourite tablets

"i really like this tablet i bought it to watch amazon netflix & use audible with the occasional bit of browsing & to date it's one of my favourite tablets ive had & it's been the cheapest one alexa works really well on this too & it's so easy to use picture screen is excellent battery seems to last forever"
95.8%

great storage

"it's really speedy screen is great quality great storage has alexa installed on it too and the battery life is amazing!"
95.7%

bargain price

"it is a great tablet at a bargain price!"
95.2%

favourite apps

"i've installed all my favourite apps connected my email accounts etc etc it just works"
95.2%

exceptionally convenient

"and it's all very well laid out and exceptionally convenient"
94.2%

like a bargain

"it may seem like a bargain but you will regret it"
93.9%

good suitable

"the screen is good suitable for multimedia"
93.6%

extremely happy

"so happy👍 this is my very first tablet and i am extremely happy with this device and the price i paid for it"
93.5%

amazing piece

"overall an amazing piece of kit"
93.5%

favourite tablet

"my favourite tablet to date :"
93.2%

absolute bargain

"this is an absolute bargain it's quick and has a fantastic screen"
92.7%

superior quality

"this tablet is too locked down to an amazon monopoly on everything for my liking i will be selling it and getting a 10” ipad instead which gives freedom of choice and superior quality all round"
92.6%

works a treat

"my new model works a treat"
92.4%

super fluid

"the screen is nice and bright sharp turning pages pretty much doing anything is super fluid i don't play games but apparently it's adequate and the battery is excellent"
92.2%

amazing tablet

"i have to say what a great job amazon have done to produce such an amazing tablet at such a good price"
91.4%

good and great

"excellent tablet nice big screen resolution and colour are very good and great for watching tv and films"
90.9%

very satisfied

"the down side would be having to watch that i don't press the pay for button in games and such as it is connected to my credit card but on the whole i am very satisfied"
90.4%

favourite playlist

"of course the cherry on the top is alexa which can be used for just about anything these days from controlling your home heating to finding your favourite playlist"
90.2%

great experience

"this gives a great experience for netflix and prime video"
90.1%

amazing other companies

"the inclusion of usb c at this price is amazing other companies take note"
89.6%

very exciting

"i spent a very exciting afternoon transferring all my email contacts over by hand!"
89.5%

faster in most regards

"generally much better than my old kindle fire hd as it is faster in most regards and apps that had stopped working on the old version are now fine"
89.5%

great quality visuals

"so easy to use immediate response and great quality visuals"
89.4%

best experience

"but what this tablet will do is deliver the best experience at such value"
89.4%

super responsive

"the screen is clear and crisp the sound is purposeful and alive the user interface now is super responsive and the battery life continues to amaze"
88.8%

brilliant deal

"and that was just a brilliant deal!"
88.5%

that is excellent

"i bought the amazon recommended case as well and that is excellent also"
88.4%

wonderful screen

"it’s such a wonderful screen it’s a pleasure to watch movies on"
88.3%

super easy

"all pre set for amazon which makes it super easy if you use amazon a lot"
88.2%

excellent reason

"i'm sure there's some excellent reason behind refusing to let this be a fully fledged android tablet but it lets down the whole experience and means this will not fully replace my ageing ipad"
87.9%

maximum benefits

"i really feel that this option gives the maximum benefits to the kindle user"
87.7%

really speedy

"it's really speedy screen is great quality great storage has alexa installed on it too and the battery life is amazing!"
87.5%

great screen

"how wrong i was this tablet is really fast has a great screen"
87.4%

quite bright

"the screen is excellent resolution and quite bright"
86.9%

great hardware

"fully recommend you take advantage of amazon selling this great hardware at bargain prices"
85.7%

sharp graphics

"good battery life so far and clear sharp graphics"
75.0%

great bonus

"the added advantage of parental controls and the ability for her to watch prime video and listen to amazon music is a great bonus"
75.0%

easy to navigate

"i have found the amazon fire hd 10 tablet to be good for its money it has a good quality of screen and sound and is fairly easy to navigate"
75.0%

reasonably responsive

"the touch screen is reasonably responsive"
75.0%

fairly decent

"the sound is very good screen fairly decent and the battery isnt bad"
75.0%

rather good

"you have to 'sideload' 5 apk files in order downloading from sites through the silk browser amazons own rather good web browser "
75.0%

charges quick

"up to now it charges quick and lasts 9 hrs "
75.0%

increase capacity

"i forgot to mention that i bought the 32gb version and purchased a compatible micro sd card to increase capacity "
75.0%

saved progress

"i installed google games which meant my saved progress in games i play on other devices was now available on this tablet"
75.0%

perfectly well

"works great as a device to just consume amazon content but google play also runs perfectly well on this"
75.0%

decent storage

"fantastic screen well made decent storage i have the 32gb version and keen price"
75.0%

prime works

"for me this device is great if your looking for something just for leisure use one word of advice i would give is pick your amazon package with care as there are a few for me prime works out the best deal but everyone is different"
75.0%

with aplomb

"to be candid it does everything i ask of it and with aplomb"
75.0%

freedom of choice

"this tablet is too locked down to an amazon monopoly on everything for my liking i will be selling it and getting a 10” ipad instead which gives freedom of choice and superior quality all round"
75.0%

pretty responsive

"it is pretty responsive and i haven't noticed any serious stuttering or anything associated with the ui"
75.0%

reasonably priced

"not a massive step up from the previous version but still a reasonably priced and reliable tablet that works well when you have a prime & music account as well as magazines on the newsstand"
75.0%

decent performance

"decent performance for gaming too the gpu is a big upgrade to the previous fire 10"
75.0%

super value

"it is super value for money and the look and feel of this device is certainly high end and with the variety of cases available easy to customize the way you want it"
75.0%

most useful

"i find that the first two 'tabs' then become the most useful"
75.0%

smart phones

"the dual speakers are a little harsh on the high end but again for the price they are fantastic much better than a lot of high end smart phones"
75.0%

keen price

"fantastic screen well made decent storage i have the 32gb version and keen price"
74.9%

grown significantly

"if you want the full android app availability this may not be for you although the fire support has grown significantly over the years"
74.9%

lovely tablet

"& its really easy to swap between tabs one to keep in mind is its not an app heavy ipad this was my main draw to this so if you want to use tonnes of apps or games theres probably better options however this really does everything that i want it to & it really is a lovely tablet to use"
74.9%

free delivery

"although i had avoided it like the plague i signed up to prime and realised the free delivery paid for most of it as i have everything delivered"
74.9%

prime reading

"great for watching amazon prime reading from my kindle app and much more"
74.9%

easy access

"the easy access to amazon is making my xmas shopping a breeze"
74.9%

added bonus

"especially as it has the use of 'alexa' as an added bonus"
74.9%

added advantage

"the added advantage of parental controls and the ability for her to watch prime video and listen to amazon music is a great bonus"
74.9%

well recommended

"well recommended"
74.9%

great case

"bought a great case to hold it so that i don’t have to hold it when using it in the kitchen"
74.9%

favourite part

"my favourite part about this tablet though is the usb c charging no more need for different cables"
74.9%

pretty close

"the battery is amazing 12 hours apparently i haven't tested but seems pretty close to that"
74.9%

great deal

"bought from qvc this time with a great deal which included extra storage and a great space sloth case from caseable included in the special price"
74.9%

very smooth

"its very easy to use and navigation scrolling is very smooth"
74.9%

synced well

"synced well with my kindle and retrieved some mp3 albums that i previously purchased as cds from amazon"
74.9%

responds quickly

"it responds quickly to touches on the screen unlike earlier models and the battery life is impressive if a little slow to recharge no usb c adaptor amazon?"
74.8%

better memory

"i bought this to enjoy the bigger screen and better memory"
74.8%

more popular

"amazon can you not work with developers to provide more popular apps?"
74.8%

works properly

"for another hundred or so pounds i could have got a decent machine that works properly"
74.8%

improved performance

"the battery life is impressive and the improved performance from the previous version makes it far more responsive with minimal to zero delay in launching apps"
74.8%

messenger outlook

"i have chrome whatsapp netflix nowtv facebook messenger outlook and word up and running very happy with this update esp after the massive black friday discount!"
74.8%

still great

"the screen is still great"
74.8%

upgraded regularly

"great kindle have had a fire since day one and upgraded regularly"
74.8%

respond quickly

"the screen is really bright and sharp apps respond quickly and in all honesty this is a fantastic device for the money"
74.8%

good alternative

"bought to replace an aging fire hdx and seems a good alternative although it's early days"
74.8%

spec looked good

"i selected the fire hd tablet as the price was reasonable and the spec looked good"
74.8%

quick and user friendly

"the reason for using a tablet rather than pc is it's quick and user friendly"
74.8%

pretty intuitive

"am getting used to the interface after spending decades on ios but it’s pretty intuitive although i’m still figuring a few fiddly things out in terms of connectivity and account linking"
74.8%

smooth and efficient

"the amazon staff i spoke to were most helpful with minor start up issues and now it's up and running smooth and efficient"
74.8%

quality and ease

"my first fire tablet and i have to say i'm impressed by the quality and ease of use"
74.8%

very well priced

"i like it very much quick charging battery life very good keyboard set out slightly different but no great problem everything downloaded from my old tablet for what i use it for music text emails checking the daily news pictures a very well priced tablet"
74.8%

technically proficient

"buy it if you're technically proficient and don't buy it if you aren't"
74.8%

decent machine

"for another hundred or so pounds i could have got a decent machine that works properly"
74.7%

good delivery

"good delivery and very well packed"
74.7%

loyal customer

"disappointed loyal customer!"
74.7%

such value

"but what this tablet will do is deliver the best experience at such value"
74.7%

seems alright

"it seems alright"
74.7%

extra processing power

"the feature rich fire hd 10 2019 edition offers the new usb c port and extra processing power with 8 cpus which really crank up this device to new levels is usability across games and other applications"
74.7%

clear and bright

"the screen is sharp colours clear and bright and sound is up to par"
74.7%

much cheaper

"it’s much better than i expected and i am completely flummoxed as to why it is so much cheaper than other tablets of this size because there seems to be no compromise on tech or quality"
74.7%

lovely screen

"excellent value for money lovely screen i like the updated user interface moving my stuff over from the old hdx7 was a piece of cake and those extra inches make all the difference who says size doesn't matter?"
74.7%

pretty happy

"overall i'm pretty happy with it and can use it to watch on those long train journeys instead of using my phone i got the 64gb internal storage which seems plenty although you can add an sd card to make it much bigger"
74.7%

great new features

"i've had a couple of fire devices in the past which were both ok but the latest model is so much faster and with some great new features eg the show mode and alexa built in you can easily turn it on and off "
74.7%

incredible value

"i'm very impressed with the device it's not the most aesthetically pleasing tablet but for the money it's incredible value"
74.7%

neat product

"yet again amazon has done it a good neat product at an affordable price bought mine in "black friday deal " so no complaints"
74.7%

likes alexa

"likes alexa is useful picture quality on videos is excellent"
74.7%

bought instantly

"this was the 3rd tablet i have bought instantly i recognised how much better it was"
74.7%

strong durable

"honestly for value for money against other tablets this one wins out for me i'm impressed with the battery life its strong durable and yet light i'm disabled so these things matter to me"
74.7%

nice picture

"it has a nice picture though i turned the brightness up from default"
74.7%

bright and sharp

"i mainly expected the screen quality to be sacrificed for the price but it's clear bright and sharp"
74.7%

sharp enough

"on the good side the battery life is excellent and the screen despite some experts saying it's not so good is clear and sharp enough"
74.7%

enjoying reading

"so it's still "early days" but the indications are promising that it will be the tool that enables her to keep enjoying reading"
74.7%

internet browsing

"i use it for internet browsing emailing watching amazon prime videos iplayer and netflix"
74.7%

served me well

"it served me well but the micro usb charging port is now quite dodgy"
74.7%

good brightness

"screen is clear colours are good brightness is fine for indoors haven't tried using it outdoors"
74.6%

fantastic device

"the screen is really bright and sharp apps respond quickly and in all honesty this is a fantastic device for the money"
74.6%

prime movies

"particularly good if you have amazon prime membership as can watch the prime movies and make amazon orders very easily from this device"
74.6%

good change

"another good change is that you have the choice of using the plug or just plugging straight into a usb socket"
74.6%

intense moments

"only graphically intense moments see very slight frame drops"
74.6%

commands apply

"the usual alexa voice commands apply"
74.6%

prime videos

"i wasnt bothered all i wanted was a tablet which looks at the internet plays amazon music netflix and prime videos"
74.6%

affordable price

"yet again amazon has done it a good neat product at an affordable price bought mine in "black friday deal " so no complaints"
74.6%

good price

"i have to say what a great job amazon have done to produce such an amazing tablet at such a good price"
74.6%

stereo speaker

"screen is crisp i like the stereo speaker set up"
74.6%

good & loud

"sound is good & loud"
74.6%

pleasantly surprised

"considering it's £200 less than the ipad i recently bought for my wife i am pleasantly surprised just how good it is"
74.6%

feels good

"feels good"
74.6%

quality wise

"quality wise it's slick"
74.6%

looks great

"screen quality is amazing at 1080p looks great"
74.6%

fits the bill

"this fits the bill perfectly as i don't need loads of apps and the ones i use happen to be in the amazon app store"
74.5%

very good price

"very good price with the discount"
74.5%

very good value

"there are only two reasons why i went for this particular tablet one was price which was very good value and the second banks keep changing the way they implement security and most have now started using apps unfortunately my sony tablet i have had for a while and i can't get the app required now to get on line to my bank!"
74.5%

pretty decent

"pretty decent"
74.5%

very good especially

"battery life is very good especially for the price"
74.5%

zero delay

"the battery life is impressive and the improved performance from the previous version makes it far more responsive with minimal to zero delay in launching apps"
74.5%

right also

"that makes me happy that i got it right also making a saving from paying the full amount that goes towards buying him something else"
74.5%

powerful enough

"games doesn't bother me but i'm not sure the processor will be powerful enough for the more graphic intensive games if that's your thing i'd look at ipad or high end android tablet overall as you can see i'm delighted so far with this purchase i'll revisit this review over coming months to update with any issues etc and longer term perspective"
74.5%

well enough

"liked the tablet well enough but after spending hours downloading all my books and audible books to the device and setting all my collections up the way i wanted woke up this morning and all of the downloaded ebooks were gone"
74.5%

liked them

"i had previous fie hd tablets and really liked them"
74.4%

storage version

"i got the 64gb storage version in white on a really good amazon deal and this coupled with the snappy 2ghz processor makes for a solid entry in the affordable tablet range"
74.4%

prime membership

"particularly good if you have amazon prime membership as can watch the prime movies and make amazon orders very easily from this device"
74.4%

lovely big screen

"lovely big screen and a much more responsive experience than some of the older models"
74.4%

fairly easy

"i find that once you get used to the way it operates is fairly easy"
74.4%

sharp colours

"the screen is sharp colours clear and bright and sound is up to par"
74.4%

good experience

"the key is use a good micro sd and you will get a good experience"
74.4%

loads quickly

"battery lasts for days not hours it loads quickly and gives me my reading requirements as well"
74.4%

readily accessible

"the connection to amazon meant i instantly had loads of stuff on my main computer readily accessible"
74.4%

just loving

"i know it can do so much more and just loving alexa :"
74.4%

samsung smart

"i also stream to my samsung smart tv"
74.3%

completed rapidly

"the fire hd 10 uses usb c to charge which means charging can be completed rapidly and battery life between charges is good"
74.3%

some respects

"i am really pleased with this new fire tablet which is just as good if not better in some respects"
74.3%

range units

"compared with top of the range units by samsung and apple costing 2 3 or 4 times the price the amazon fire tablet 10" really does give you seriously good bang for your buck"
74.3%

been very good

"i did however install the google play store as the amazon store is ok but missing some apps that i wanted to use on the device a very quick google will tell you how to install the google play store one that was done and i had the apps i wanted it’s been very good"
74.3%

nice big screen

"nice big screen and it's not too heavy when reading"
74.3%

higher specs

"yeah you can probably get tablets the same price or cheaper from china with higher specs but the os probably isn't as optimised for the tablet than fireos for kindle"
74.3%

more dedicated

"if you just want a tablet for around the home surfing the net reading a downloaded book or watching you favourite netfix then it's great if you want it for work then i think there would be better more dedicated tablets around"
74.3%

speed is good

"speed is good"
74.3%

liked immensely

"i have updated from a kindle fire hd 8 which i liked immensely"
74.3%

overall very well

"i have amazon prime which makes this an even better buy as it opens up so much for my kid i downloaded a whole bunch of apps games for him roblux minecraft etc and it does the job overall very well"
74.3%

crisp enough

"screen is crisp enough"
74.3%

surprisingly strong

"sound is reach and surprisingly strong"
74.3%

best value

"by far the best value for money android based device"
74.3%

great problem everything

"i like it very much quick charging battery life very good keyboard set out slightly different but no great problem everything downloaded from my old tablet for what i use it for music text emails checking the daily news pictures a very well priced tablet"
74.3%

image quality

"can store downloaded films and shows and the image quality is superb"
74.3%

free payments

"saw the fire hd 10 tablet on black friday with a great discount and 5 interest free payments and thought why not give it a try"
74.3%

extra internal memory

"i very much appreciate the extra internal memory"
74.3%

market leaders

"its a brilliant tablet would i pay £100s more for one of market leaders for what i use it for no "
74.2%

quick to respond

"i have contacted the helpline who were very quick to respond"
74.2%

great discount

"saw the fire hd 10 tablet on black friday with a great discount and 5 interest free payments and thought why not give it a try"
74.2%

light and perfect

"so buying this kindle in the black friday sale was a bargain and a breath of fresh air fast light and perfect for reading books"
74.2%

very good quality

"but i will say the case is very good quality"
74.2%

happy customers

"happy customers!"
74.2%

would enjoy

"or even those who are advance would enjoy it"
74.1%
...

Compare Emotion analysis

Fire 7 Tablet | 7" display, 16 GB, Black

Positive tone

Neutral tone

Negative tone

13.9% 67.0% 19.0%
  neutral 67.0%
  worry 15.6%
  happiness 9.2%
  relief 4.1%
  sadness 3.1%
  hate 0.3%
  love 0.3%
  joy 0.3%
All-new Fire HD 10 Tablet | 10.1" 1080p Full HD display, 32 GB, Black

Positive tone

Neutral tone

Negative tone

17.9% 61.0% 21.0%
  neutral 61.0%
  worry 15.2%
  happiness 8.6%
  relief 7.2%
  sadness 5.9%
  fun 1.4%
  surprise 0.3%
  love 0.3%

* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily

last analysis update 2024-11-14